markempa

MAY 23, 2005

« Peformance Measurement, Corporate Culture and the CMO | Main | 2 New RSS Feeds for the B2B Lead Generation Blog » Blueprint for Personal Lead Generation Success Do you generate your own leads? No matter how busy you are make time to do lead generation activities. As you know it doesnt always stay that way.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Leads 120

Ambal's Amusings

MARCH 18, 2010

Here are the tangible results they documented within 4 business days of its launch: 3 new clients signed up. It can be word-of-mouth delivered or enhanced by the network effects of the Internet. B2B Lead Generation Benchmark Study 2009. Keeping a Closer Eye on Content ROI – CMO Council. MarketingSherpa.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Online Marketing Institute

AUGUST 14, 2011

Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Hubspot

JANUARY 7, 2014

4) Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators Innovation Network by Gerald Haman. 9) Sales / Marketing Executives (CSO/CMO). Created: April 1, 2009. Created: June 20, 2009. 18) Harvard Business Review. 20) Business Development. Created: February 2, 2008. Members: 243,469.

Linkedin 28

Linkedin B2B Thought Leadership Planning Demand Generation Agencies 28

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. I suppose that people like big mouths have always had more influence, one way or another.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Ambal's Amusings

SEPTEMBER 17, 2009

B2B Lead Generation Benchmark Study 2009. Keeping a Closer Eye on Content ROI – CMO Council. Business moves fast. Instead of talking endlessly about all the cool stuff your products do, share insights about why doing those things is important—from a business objective perspective. MarketingSherpa.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Convince & Convert

APRIL 15, 2010

But I am incredibly delighted to top the list of content marketing blogs, because for me content marketing is becoming fundamental to business success at every level. link] BrainchildAssociates RT @IndieBusiness: [link] Every #business owner is a TV station and #magazine. Is Your Company in the Content Marketing Industry?

Paid Content 124

Paid Content Content Marketing Paid Search Agency Planning 124

Webbiquity

JULY 26, 2010

the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Should You Use Foursquare for Your Business? B2B Social Media: Why Do Business Professionals Use Social Media? CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

JUNE 15, 2010

Flowtown is perfect for small and medium businesses ( see my review here ). While this integration is intended for personal use, you can utilize it for your business, too. Rapleaf is better for larger companies. My friend Kyle Lacy does a lot of consulting in this area, helping organizations with Rapleaf analyses.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Convince & Convert

AUGUST 18, 2010

And that means branching out beyond marcomms into other business divisions, bringing them into the discussion and aligning efforts. And that means branching out beyond marcomms into other business divisions, bringing them into the discussion and aligning efforts. Will it hurt your business? What do you think? Probably not.

PR 160

PR Social Media Paid Content Media 160

Convince & Convert

AUGUST 26, 2010

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. One keyword and up to 500 posts (Twitter or Facebook mentions) per month is free, making it a potential zero cost solution for very small businesses.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Online Marketing Institute

OCTOBER 1, 2010

The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist?

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Heinz Marketing

FEBRUARY 8, 2021

” and our guest is Jon Miller , CMO at Demandbase. Obviously advertising, we can talk more about advertising as part of it, but it also has to do with your word of mouth strategy, your customer advocacy strategy. And we’re seeing the momentum in the business accordingly. What’s Next?! Matt: Yeah.

Account Based Marketing 112

Account Based Marketing DemandBase Marketing Automation Services Top of Funnel 112

Webbiquity

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. 30 Ways to Use Social Media for Business People by SEOptimise. 9 Social Networks Your Business Should Be Using by Likeable Media. Still, questions remain: how do I use social media most effectively across the enterprise?

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Convince & Convert

MARCH 16, 2010

I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit. Young People Don’t Use It Today’s marketing coordinator is tomorrow’s CMO, and younger Americans don’t embrace Twitter. Don’t get me wrong.

Social Media 124

Social Media Media Paid Content Webinar Metrics 124

Convince & Convert

AUGUST 25, 2010

These social games are run on their SDN, keep histories that are shared socially, and afford winning teams valuable discounts for that store and local businesses. Starbuckers will likely happily accept an interruption coupon from Starbucks, yet be tentative with any other business. I agree about Facebook in general.

Paid Content 142

Paid Content Facebook Paid Search Agency Advertising Agencies 142