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How To Ask For a Testimonial: 7+ Tips to Get Glowing Customer Quotes

Optinmonster

Are you using testimonials in your marketing? That’s why it’s vital to learn how to ask for a testimonial from your customers and clients. That’s called social proof , and that proof includes testimonials. That’s why I’m sharing OptinMonster’s 7 top tips for getting great testimonials.

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Increase Subscriber Loyalty With These Email Marketing Automation Best Practices

Vision6

Email marketing automation saves you precious time, money, and resources – which explains why the estimated spending for marketing automation tools is expected to reach $25.1 For example, a subscriber signing up to a newsletter may trigger an automated lead-nurture campaign with value-add content to build trust.

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8 Best Email Marketing Tools For Saving Time and Increasing Conversions

Optinmonster

Are you looking for the best email marketing tools to fully leverage the power of email marketing? Email marketing plays a crucial role in generating and nurturing leads for your business. In this article, we’ll look at various email marketing tools with diverse features. And the best part?

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B2C Marketing Automation: How it’s Different & Examples to Get Started

SendinBlue

Automation software offers vast opportunities for creating more effective marketing campaigns. Learn what marketing automation looks like in a B2C context and how you can use it to get — and keep — more customers. B2C marketers face unique challenges compared to their B2B counterparts. What is B2C Marketing Automation?

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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

If yes, you’ll gain a lot by reading about scarcity examples in marketing. We’ll also share 34 scarcity marketing examples to help you boost conversions. In marketing, studies have found that limited-time offers improve the chances of customers buying a product by up to 33%. How Does Scarcity Marketing Work?

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Implementing Personalization at Scale in B2B Marketing Campaigns

SalesIntel

Without a shadow of a doubt, B2B marketing has immensely changed over the years. So as B2B industries become more competitive, we need to find more effective ways to market our products and services. That’s where personalization for B2B marketing campaigns comes in handy. What is Marketing Personalization?

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The Ultimate Guide to Marketing Automation

Ontraport

What is marketing automation software? Marketing automation software is a set of technology tools that enable marketers and business owners to deliver, test, measure and improve personalized communication and experiences to a larger audience than they possibly could do manually. This is where marketing automation shines.