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Types of Marketing Automation: Internal vs External Automations

Sharpspring

When it comes to marketing automation, both internal and external tactics are necessary for running a successful business. In the following post, we’ll discuss the main types of marketing automation and why each one is vital for your company to survive and to thrive. Internal vs. External Marketing.

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What is Email Marketing Automation?

LeadSquared

With the level of technology available today to marketers, emails can not only help engage customers but also educate and guide them towards reaching their goal on a business website. Email automation , if done well, is as good as one-on-one communication in terms of relevance. Why do marketers prefer email marketing?

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Marketing Automation Monday is Here!

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Automation Monday is Here! It was really fun and if you are interested in learning how other marketers are tackling their marketing, CRM, and even sales challenges this is the place to go.

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Your social media marketing automation solution

Biznology

I can both automatically share every tweet my profiles make across the gaggle and hook up RSS syndication feeds to my gaggle as well. Outside of sharing to all my platforms at once, I use Buffer for automation in three ways: 1) RSS sourcing 2) recommended articles sourcing 3) buffering and forgetting. Check it out yourself !

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Social Media Features in Marketing Automation Systems: Who Does What?

Customer Experience Matrix

Social media is arguably overhyped as a marketing trend: it gets well under 10% of marketing budgets (different surveys have figures from 3% to 8%) and results are questionable (it was rated the least effective content marketing tactic in a recent MarketingProfs study ). Results are summarized in the table below. .

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Email & Workflow Hacks for Advanced HubSpot Users

SmartBug Media

With so many to-dos every day, you feel the weight of importance from everything from trade shows to swag to digital marketing campaigns. Well, I have a little secret for you: Start using marketing automation in HubSpot, and you’ll see your task list shrink (gasp!), Marketing automation is not just a “nice to have.”

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What are Trigger Events in B2B Sales — and Why Does Your Team Need a Strategy to Use Them Effectively?

Webbiquity

Sixty-three percent of best-in-class firms currently deploy formal trigger event tools – notifications, RSS feeds, alerts, posting / tagging updates and the like – among their front-line sellers.”. Sales managers can take advantage of trigger events if they fully understand the characteristics of their ideal client profile (ICP).