Choozle

SEPTEMBER 9, 2020

These custom audiences populate the next day with Cross Pixel’s nightly job push, and the cookie recency can be one to 45 days. We can craft audiences based on the number of intent signals Cross Pixel receives. We can adjust the recency of audiences to best mirror sales cycles. Creating two-hour audiences.

Practices 55

Practices Optimization Intent Signal Advertising Agencies 55

DemandBase

AUGUST 21, 2020

Intent is the new lead. Forget about top-of-funnel leads and start using stronger intent signals (e.g., keywords, recency, and sustained interest) to prioritize activities and identify your top accounts. Intent is simply a game-changer for B2B go-to-market. Let’s dive in. 6 Tips for Unifying Sales and Marketing.

Top of Funnel 116

Top of Funnel B2B Sales B2B Marketing DemandBase 116

Albacross

JANUARY 19, 2022

Here’s an example of how PayFit implemented an Intent Signal Project to increase the conversion by 83%.). Recency: When is their last visit to your website? PayFit categorizes its website visitors into 4 tiers of intent based on the firmographic data, technographic data, and their on-site activities.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Top of Funnel 52

Choozle

SEPTEMBER 20, 2021

Search retargeting utilizes users’ online search and browsing activity, allowing you to reach an audience showing intent signals around making a car purchase. It curates targetable audiences based on their previous online searches and intent.

Marketing & Strategy 55

Marketing & Strategy Marketing Strategy Top of Funnel Tips 55

PureB2B

MAY 19, 2022

that use buyer intent signals to help you decide the best time to reach out to prospects. Use platforms that monitor engagement verification signals, along with the recency of their engagement, to increase your connect rates and fortify your pipeline with leads that have a strong purchase intent.?.

Lead Generation 62

Lead Generation Linkedin Tactics Sales Qualified Leads 62

6sense

AUGUST 27, 2021

Whereas many vendors started with basic advertising capabilities, we began at the intersection of intent signals, account identification, and predictive analytics, and then spent the last five years layering native advertising, sales intelligence, and orchestration capabilities on top of our predictive foundation.

Ideal Customer Profiles 48

Ideal Customer Profiles Marketing Automation Services Work Management Marketing Management 48

Modern B2B

AUGUST 15, 2019

When I was a whippersnapper it was recency, frequency and value (RFV) modelling to pull out those that were likely to generate the most revenue from or more likely to purchase again. Segment by country and vertical, add your account lists and identify those that match the intent signals that are right for your business.

Intent Data 45

Intent Data Intent Campaigns Privacy Policies 45