B2B Data Purchase Guide: Evaluating Data Providers in a Global Marketplace
Zoominfo
JUNE 27, 2022
often means the vendor with the most records wins and the one offering the highest quality data gets overlooked. Also, by automating much of the manual data-related tasks, good data management frees up teams to focus on high-value, strategic initiatives, and prospecting. The following grid shows this quality vs. quantity trade-off.
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