Martech Advisor

SEPTEMBER 17, 2019

As the digital revolution expands the number of marketing channels, brands are seeing a tremendous blurring of the lines between traditional loyalty programs, digital transformations, and customer experience initiatives. No brand is perfect when it comes to loyalty these days, but Starbucks is doing a lot right.

Loyalty 57

Loyalty Brand Identity Branding Digital Transformation 57

Thinkers360

MARCH 8, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Brian Reid Score: 68.81

B2B Thought Leadership 117

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 117

Thinkers360

MAY 25, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Contact Tony Rhem Score: 35.97

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 120

Thinkers360

MAY 6, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Salih, DBA Score: 31.47

B2B Thought Leadership 125

B2B Thought Leadership Work Management Thought Leadership Lead Ranking 125

Martech

AUGUST 23, 2023

Dive into the transformative power of martech, its challenges and the strategies to help you turn these tools into enablers of deeper customer relationships, loyalty and revenue. At the forefront is the sweeping digital transformation across industries. However, when executed effectively, it can be a game-changer.

Work Management 96

Work Management Marketing Management Digital Transformation Customer Satisfaction 96

Thinkers360

APRIL 20, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Ken Ip Score: 31.42

B2B Thought Leadership 115

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 115

Thinkers360

APRIL 28, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Contact Lucille Ossai Score: 30.76 Score: 30.33

B2B Thought Leadership 113

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 113

Thinkers360

JUNE 8, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Contact Norman Katz Score: 30.24

B2B Thought Leadership 71

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 71

Thinkers360

MARCH 1, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Sukor Zainal CEng FIMarEST CMarEng Score: 33.08

Education 122

Education B2B Thought Leadership Thought Leadership Lead Ranking 122

Thinkers360

JUNE 16, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Chris Edmonds Score: 41.06

B2B Thought Leadership 55

B2B Thought Leadership Enterprise Management Work Management Marketing Management 55

Sprout Social

JUNE 17, 2021

Digital transformation is in full swing. Accelerated by the events of 2020, this wave of transformation marks a turn of the tide in how businesses and consumers view, use and value social media—and we’ve got the data to prove it. Prepare your business to catch the next wave of digital transformation.

Social Media 145

Social Media Statistics Social Marketing Marketing Budget 145

Martech

JUNE 22, 2022

But in de-emphasizing the next-best-action approach, Da Vinci differentiates the value it sets out to bring. By and large they’ve kept up Movable Ink because they had to still create loyalty and a connection to their customers, but the businesses were struggling to some degree.” ” Sharma asked.

Campaigns 105

Campaigns Work Management Multi-Channel Marketing Management 105

Thinkers360

MARCH 22, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Professor Jason Lau Score: 30.79

B2B Thought Leadership 101

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 101

Thinkers360

JANUARY 19, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. 8 Brian Burton, Ed.

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

FEBRUARY 16, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Contact Kevin Giblin Score: 32.40

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 98

Thinkers360

MARCH 16, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Score: 30.36

B2B Thought Leadership 89

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 89

Thinkers360

APRIL 7, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Westover, PhD Score: 37.16

B2B Thought Leadership 89

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 89

Thinkers360

MAY 18, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Cynthia Young Score: 30.86

Startups 63

Startups B2B Thought Leadership Thought Leadership Lead Ranking 63

Thinkers360

MAY 13, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Pinter Score: 31.21

B2B Thought Leadership 61

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 61

Thinkers360

APRIL 14, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. McKenna Score: 31.33

B2B Thought Leadership 71

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 71

Thinkers360

FEBRUARY 2, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Mehmet Yildiz Score: 33.71

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

JANUARY 26, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Contact Donna Peeples Score: 33.04

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Conductor

DECEMBER 21, 2021

And a look at data from Conductor shows major spikes in Google searches for B2B eCommerce in particular over the past year: Whether you’re a B2B or B2C company, one thing is clear: customer experience (CX) is now the primary brand differentiator. Subscriptions, rewards, and loyalty programs.

eCommerce 111

eCommerce Trends Enterprise Management Marketing AI 111

Bluetext

JUNE 6, 2024

For portfolio companies, a robust brand can lead to improved customer loyalty, attract top talent, and secure favorable terms in negotiations and partnerships. Here are some trends to watch: Data-Driven Marketing : Advanced analytics and big data are transforming how marketing strategies are developed and executed.

Effectiveness 26

Effectiveness Lead Scoring Lead Ranking Paid Search Agency 26

Martech

OCTOBER 21, 2021

During the pandemic, in-person events and meetings went virtual, and customer interactions became much more dependent on digital communications. But this digital transformation in customer relationships had been underway many years prior to 2020. This is where things get a little bit interesting and differentiated,” Butler said.

Personalization 116

Personalization Opt-out Conference Cost per Acquisition 116

Thinkers360

FEBRUARY 23, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Agnis Stibe Score: 32.49

B2B Thought Leadership 58

B2B Thought Leadership Design Thought Leadership Lead Ranking 58

Salesforce Marketing Cloud

SEPTEMBER 21, 2021

They have to quickly adapt to digital transformation and new ways of working, while facing increased caseloads amid the distractions of working from home. At the same time, agents are more important to the business than ever, acting as brand ambassadors as customer experience has become a key differentiator that drives growth. “We

Work Management 98

Work Management Service Training Loyalty 98

Thinkers360

FEBRUARY 9, 2024

More than just a list, Thinkers360 live and annual leaderboards are differentiated by our unique patent-pending algorithms that take a holistic measure of thought leadership and authentic influence looking far beyond social media so brands can find exactly the right experts for their niche. Tal Edgars M.Inst.D, PhD Score: 30.13

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Vidyard

JULY 4, 2019

In recent years, FinServ organizations have started to embrace digital transformation, providing tools and platforms (such as digital banking and support chat) that enable customers to perform finance management tasks more efficiently while catering to a younger demographic. This shift has also impacted brand loyalty.

Enterprise Management 87

Enterprise Management Work Management Marketing Management Service 87

ClickZ

JANUARY 24, 2020

So, consistency in your brand image is important, but risk-taking and disruption will differentiate you from your competitors. Sephora’s customer success is digital-first. Sephora is also an aggressive brand that is expanding across the globe thanks to its digital transformation. Sephora – Thinking mobile-first.

Brand Identity 122

Brand Identity Branding Amazon Paid Search Agency 122

The Customer

SEPTEMBER 16, 2021

Loyalty is interested in it – so it really spans all aspects of the business which is why it’s a board level, C level initiative now.” And when you think about some of those changes to the business process accelerated digital transformation that was already underway but really sped it up.

Enterprise Management 97

Enterprise Management Work Management Lead Scoring Lead Ranking 97

Marketing Insider Group

APRIL 7, 2021

Here’s a secret: When you figure out your differentiation factor and develop content around it , you can all but forget about what your competition is up to online. Quick takeaways: Content differentiation tells you how to reach the right people with useful content. Why is Content the Ultimate Differentiation Factor?

Differentiation 309

Differentiation Top of Funnel B2B Thought Leadership Work Management 309

Vidyard

JULY 9, 2019

In recent years, FinServ organizations have started to embrace digital transformation, providing tools and platforms (such as digital banking and support chat) that enable customers to perform finance management tasks more efficiently while catering to a younger demographic. This shift has also impacted brand loyalty.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Service 65

Conversica

SEPTEMBER 1, 2020

We’ve experienced a “ new normal ” where our customers are embracing their digital transformations. In fact, COVID-19 has resulted in Conversica’s overall network operating at 20 percent higher than its peak in pre-COVID times, due to businesses now operating predominantly in an online or digital world. just reducing costs).

Peer-to-peer 52

Peer-to-peer Enterprise Management Work Management Marketing Management 52

Conversica

SEPTEMBER 1, 2020

We’ve experienced a “ new normal ” where our customers are embracing their digital transformations. In fact, COVID-19 has resulted in Conversica’s overall network operating at 20 percent higher than its peak in pre-COVID times, due to businesses now operating predominantly in an online or digital world. just reducing costs).

Peer-to-peer 52

Peer-to-peer Enterprise Management Work Management Marketing Management 52

Biznology

MAY 29, 2015

Meeting these expectations, whereby customer interaction and service innovation become key strategic differentiators in a fast-commoditizing market, is both a challenge and an opportunity for Telcos. De-commoditization, brand preference, reduced churn, and loyalty will be the result.

Allocation 80

Allocation Peer-to-peer Lock-In Pricing 80

Sprout Social

OCTOBER 19, 2023

It’s not just the creative ideation that takes up time and mind space but also the stress of ensuring the content is timely, relevant, engaging and differentiated enough to stop audiences from scrolling past. Content creation The 2023 Index found that content creation still remains one of the most time-consuming tasks for marketers.

Marketing AI 123

Marketing AI Paid Content Work Management Marketing Strategy 123