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Machine Learning Problems: The Easy Parts

Contify

When the system gathers hundreds of thousands of documents from the Internet, it needs to chaff out those that have similar information, but comes from multiple sources. These documents may have different text but they have the same information?—?just just rephrased. Entity Identification.

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Machine Learning Problems: The Easy Parts

Contify

When the system gathers hundreds of thousands of documents from the Internet, it needs to chaff out those that have similar information, but comes from multiple sources. These documents may have different text but they have the same information?—?just just rephrased. Entity Identification.

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7 Ways to Improve Your Lead Management Process

Zoominfo

This official document should include the following details: Agreed-upon definitions and scores for sales-qualified leads (SQLs) and marketing-qualified leads (MQLs). Here are a few tips to avoid dirty data throwing off your lead management process: Identify duplicate records: 15% of leads contain duplicated data ( source ).

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27 RevOps best practices for driving revenue growth

Rev

Stay organized with clear documentation of processes, roles and responsibilities for the GTM teams. Align sales and marketing processes to avoid duplication of efforts and ensure a cohesive end-to-end customer experience. For example, implementing a data management platform can help ensure consistency and accuracy in your revenue data.

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The 2023 B2B Data Buyer’s Guide For RevOps Leaders

SalesIntel

Data that is duplicated, erroneous, and harmful to your success. When incorrect or misspelled data is entered into a system or entered into the wrong place (such as a duplicate), it can result in data consistency, good data hygiene, and deterioration. A lack of documentation is a red indicator that should be avoided.

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Your Complete Marketo Migration Checklist

SmartBug Media

Document it, then celebrate later. Plus, it chooses from duplicate records at random when logging activity history. As you clean out, be sure to: De-duplicate your CRM leads and contacts as much as you can pre-migration. Understand your CRM administrator’s strategy for managing duplicates going forward.

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The 2020 Data Governance Guide for Beginners

Martech Advisor

Not managing the data properly can cause process inefficiencies, data duplications, and can incur penalties for non-adherence to data regulatory compliances. There needs to be a method to collect, de-silo, process, and manage internal and external data, and this is where data governance comes in. Data Governance Guiding Principles.