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After Weeks of Decline, Sales Metrics Showing Signs of Recovery [COVID-19 Benchmark Data]

Hubspot

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. However, our deep dive on sales activity suggests that salespeople are starting to book more meetings. Engagement with marketing content reached record levels.

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How to Create an Effective Social Media Content Strategy

Valasys

There is a sere amount of competition on all popular social media platforms and you need to put in some effort to come up with an impeccable content strategy – in terms of both your organic and paid endeavors, to develop positive relationships with your customers, engage with your audience base and increase sales.

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Deal Performance in April Yields Cautious Optimism for May [COVID-19 Benchmark Data]

Hubspot

That's why we'll be publishing week-over-week trend data for core business metrics like website traffic, email send and open rates, sales engagements, close rates and more. Last week was end-of-month for sales teams, and we saw deals closed increase by 4%. Deals closed show signs of recovery after a low in early April.

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

How do you build your library of relevant lead nurturing content? Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia. You might also find value in my recent webinar on lead nurturing relevant. What can you send via email?

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity

Marketers need to do the best they can with measurement, but also think about how to move their social media followers, who are often near the top of the purchase funnel, into and along the sales process. Through a blog, marketers become publishers, providing their audience with relevant and valuable content.

ROI 100
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The Sharpest B2B Social Media Monitoring Tools in the Shed - Part II

MLT Creative

You can then integrate the information it gathers into your CRM solution. In terms of numbers, Buzzgain can increase customer conversion by 45 percent, and reduce the sales cycle by 15 percent. Using language analysis and contextual understanding technology, Sysomos allows you to hone in on the relevant content and audience.

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The Ultimate Guide to Sales Enablement

PureB2B

If you expect your sales team to deliver results, you need to set them up for success. Your sales reps are there to bring in new business. Sales enablement is the key to removing barriers and blockers that take your sales team away from selling. I'm going to walk you through: What is Sales Enablement?