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ClickLaunch: Jonathan Kantor's Crafting White Paper 2.0

Ambal's Amusings

What impact does this have on the readers of our white papers? How do we ensure that our white paper is not only read but also acted upon? Jonathan Kantor addresses this question and more in his new book Crafting White Paper 2.0: Crafting White Paper 2.0 Tell us about The White Paper Company.

Paper 100
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Technical Writer or Technical Copywriter? What's the Difference?

WriteSpark

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. White Papers. When the Draft has "Problems" » Technical Writer or Technical Copywriter? Case Studies. Content Marketing.

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Thinking About Hiring a Content Agency? Here’s What to Expect

ClearVoice

Branding guidelines, created by a branding agency, are a cornerstone document within a content marketing strategy that fuels your content plan — and resulting content assets. A content marketing agency can help you document your content strategy, put a content plan in place, and oversee a team of creatives for your content production.

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How to Create a Successful Performance-Based MDF Program

Computer Market Research

Documented Policies of Program Rules: The well-defined guidelines for earning funds (e.g., Sales Support: CRM software training, sales workshops, eBooks and best practices, etc. b) Copywriting : Customized content that positions partners in the best possible light, highlighting their specialties and conveying their value propositions.

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Diverse Voices: Exploring the Various Roles of Content Writers

ClearVoice

They have a meticulous approach to research and documentation that ensures accuracy, consistency, and clarity across your technical content. They ensure every word is purposeful and focused on driving measurable results that impact your bottom line.

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Six Steps for Writing Web Copy in Modern Website Design

SmartBug Media

Why Is Web Copywriting Important? In the steps below, we go over web copywriting best practices, explaining how to prepare a copy deck, apply keyword research, and follow the word count guidance of your website wireframes or templates. Sometimes, the placement copy will be actual guidance content for the copywriter.

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Hire a Freelance Cybersecurity Writer: 9 Experts for Any Content Marketing Budget

nDash

Blogs, web copy, guides, ebooks and white papers are my jam.”. White papers. White papers. Kieron Allen—Journalist, Editor, Copywriter. “As White papers. “I make complex technical topics easy to understand using data and smart content. Area of Expertise: . Machine learning. Blog posts.