Convince & Convert

FEBRUARY 15, 2010

If you update your company's Facebook page about latest happenings, or create a YouTube video, or write a blog post, the conversation comes AFTER the content is sent out, not before. Sure, social media is rooted in conversations, and listening to your customers and then responding on the social Web is a pillar of social media.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JULY 21, 2010

Have you read the Terms link provided by Facebook, Twitter or YouTube? Did your content creator (photographer, writer, designer) give you permission to post their work on Facebook or YouTube and hand over their control to Mark Zuckerberg? Read the fine print. This is particularly important when managing branded client materials.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Podcasts vs. YouTube. The pattern holds for YouTube and Linkedin, too. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter.

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Convince & Convert

MAY 27, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Doug Braun The More Things Change, The More Things Change (Jay Baer updates us on Swix, Flowtown, BulbStorm): [link] [link] ckdarby All I could keep thinking was the person on the youtube video sounded like an ultra nerd, sorry =(.

Paid Search Agency 124

Paid Search Agency Social Media PR Advertising Agencies 124

Convince & Convert

MAY 26, 2010

YouTube is the second largest search engine in the world, and yet video content continues to be under-leveraged. link] [link] Hot In Marketing 14 Things I Think I Think About Social Media | Blogging and Content Creation | Social Media Consulting – Convi. The reviews business will be transformed by geo-location.

Social Media 136

Social Media Media Paid Search Agency Video Marketing 136

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

APRIL 1, 2010

So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The Facebook page has a not-too-shabby 13,000+ fans, but most of the YouTube videos have just a few dozen views. The YouTube channel is barely mentioned on Facebook. The team has a lot of photographs on Facebook (and also some on Flickr).

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

JUNE 3, 2010

I take pride in this job and I kicked the shit out of that call and I took a perfect game away from that kid over there.&# ( see it on YouTube ) But Joyce’s owning of the issue gets even better. And you know what, he didn't take a week to consult with PR folks or attorneys. 2 little word mean so much.

Social Media 158

Social Media Media PR Webinar Metrics 158

Convince & Convert

APRIL 6, 2010

and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention. Seek Content Inspiration Creating successful social media content isn’t just status updates. Take your top keywords (including your company name, product name, etc.) What shows up in these search results? How much photo and video content appears?

Paid Content 146

Paid Content Ad Building Brand Identity Branding 146

Convince & Convert

JULY 14, 2010

In serving in the capacity of a consultant, colleague or employee, it is not my role to try and change that vision, it’s to execute that vision and make it reality. The challenges and chances of facebook, twitter, YouTube et. The challenges and chances of facebook, twitter, YouTube et. Excellent post.

Social Media 137

Social Media Webinar Metrics Media Marketing & Strategy 137

Convince & Convert

APRIL 14, 2010

But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. Twitter, Facebook, YouTube and a Blog all dedicated to creating places for the public to tell them problem areas in the city, ask questions about traffic safety and promote a safer community.

Social Media 130

Social Media Media Paid Search Agency CAN-SPAM 130

Unbounce

MARCH 8, 2023

For example, check out these direct mailers that Hero Conf sent out to promote their PPC marketing conference. As an example, Andrew suggests watching this video on YouTube that recently went viral: Vance’s Incredible 365-day Transformation. The video now has over 100 million views and 120,000 comments on YouTube.

Lead Gen 52

Lead Gen Creativity Sales Qualified Leads Lead Scoring 52

Single Grain

MARCH 9, 2022

A paid media agency , aka PPC agency, is a marketing company responsible for executing online advertising and media buying strategies in different ad networks (also known as “platforms” or “channels”) for their clients. Earned Media: This is essentially word-of-mouth marketing. Top 5 Paid Media Agencies.

Paid Content 52

Paid Content Advertising Agencies Paid Search Agency Paid Social Agency 52

Single Grain

AUGUST 29, 2019

Get A Free Consultation. Beginner’s Guide to Amazon PPC Ad Campaigns. The best marketing strategy in this world is word-of-mouth marketing. How does Amazon generate word-of-mouth referrals from their customers? Dive Deeper: Word-of-Mouth Marketing — What Is It and How Do You Do It?

SMB 83

SMB Paid Content Marketing & Strategy Marketing Strategy 83

Convince & Convert

SEPTEMBER 21, 2010

Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. Because I find that's a typical question for the small biz looking to get started. Its much more cost effective for the mid size company who doesn't have a giant budget or the customer base on Twitter.

Social Media 158

Social Media Media Paid Content Work Management 158

Unbounce

APRIL 23, 2019

Take, for example, these direct mailers that Hero Conf sent out to promote their PPC marketing conference. As an example, Andrew suggests watching this video on YouTube that recently went viral: Vance’s Incredible 365-day Transformation. The video currently has over 31 million views and 50,000 comments on YouTube.

Lead Gen 145

Lead Gen Creativity Sales Qualified Leads Lead Scoring 145

Sprout Social

JANUARY 30, 2020

As illustrated in his research regarding the best traffic sources for SaaS , consultant Mike Sonders notes that organic traffic accounts for the bulk of leads and traffic for top-tier SaaS companies (up to 68% total). PPC and social ads. PPC campaigns can be run immediately and don’t require the waiting game involved with SEO.

Webinar Metrics 96

Webinar Metrics Marketing Strategy Marketing & Strategy Planning 96

Convince & Convert

MARCH 9, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). Marketing Finger ( Resources Studies Social Media Consulting ). CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). June 8, 2010. July 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Single Grain

MAY 4, 2023

Advertising case studies are an excellent way to demonstrate your best work to prospective clients to generate more consultation requests. Influencer marketing: Amp Agency partnered with popular YouTubers and Twitch streamers to promote “Halo 5: Guardians” to their audiences. Is your ad agency struggling to get leads?

Advertising Agencies 52

Advertising Agencies Case Study Case Studies Paid Search Agency 52

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S. link] Lisa Diomede Why D.I.S.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

SEPTEMBER 21, 2010

I have a few goals set up, including visits to my speaking page; visits to my consulting page; time spent on the site, etc. TubeMogul For video upload and syndication, I often use TubeMogul , which allows you to upload a single video clip to dozens of video sites – not just YouTube. I implement bit.ly

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

JUNE 8, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Ready for the Opportunity Economy?

Social Media 129

Social Media Paid Content Media Paid Search Agency 129

Convince & Convert

AUGUST 3, 2010

Although I'd be looking at my YouTube and Facebook search optimization right about now, too. 3 Ways Facebook is Killing Your Website&# ) contains a blocked word or phrase. Facebook, YouTube, Search, etc are all entrance points and are all of changing value depending on purpose of campaign. link] jaybaer Indeed.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Although I'd be looking at my YouTube and Facebook search optimization right about now, too. 3 Ways Facebook is Killing Your Website&# ) contains a blocked word or phrase. Facebook, YouTube, Search, etc are all entrance points and are all of changing value depending on purpose of campaign. link] jaybaer Indeed.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

FEBRUARY 9, 2010

Some companies (such as Domino's which I also wrote about here: [link] ) have gotten better at acting like they are all of those buzz words like transparent, human, conversational, engaging, etc. You know, kind of like “We are really not a transparent company, but we play one on YouTube.&# Im Jay Baer. How can I help you?

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

Choozle

APRIL 30, 2024

According to a recent report from Datareportal , more people discover new brands, products, and services via social media ads than word-of-mouth recommendations, brand and product websites, and consumer review sites. Based on data from Techjury, PPC traffic converts 50% better than organic site visitors.

Paid Content 52

Paid Content Multi-Touch Attribution Paid Search Agency Marketing Budget 52

Directive Agency

JUNE 18, 2019

But at the time he wasn’t the director of growth at HubSpot, he was just a consultant doing his own thing. I think he was doing some work alongside them, some consulting with them. Blake Emal : So, that’s like word of mouth. All these agencies, they all do SEO, they all do PPC, whatever it might be.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

But at the time he wasn’t the director of growth at HubSpot, he was just a consultant doing his own thing. I think he was doing some work alongside them, some consulting with them. Blake Emal : So, that’s like word of mouth. All these agencies, they all do SEO, they all do PPC, whatever it might be.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Online Marketing Institute

OCTOBER 31, 2010

I have a few goals set up, including visits to my speaking page; visits to my consulting page; time spent on the site, etc. TubeMogul For video upload and syndication, I often use TubeMogul , which allows you to upload a single video clip to dozens of video sites – not just YouTube. I implement bit.ly

Social Media 40

Social Media Paid Content Tools Media 40

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Get A Free Consultation. Get A Free Consultation. Video is by far the most popular way customers want to learn about new products : And don’t just think YouTube.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. Get A Free Consultation. Get A Free Consultation. And don’t just think YouTube. Check out this guide to learn more about YouTube SEO. 3) Chatbots.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Single Grain

JUNE 26, 2023

By incorporating various advertising techniques, such as search engine optimization (SEO), pay-per-click (PPC) advertising, display ads, social media marketing, and traditional advertising, franchises can effectively engage their target audience and maximize their marketing efforts. An illustration of pay-per-click advertising is Google Ads.

Paid Search Agency 52

Paid Search Agency Ads Lead Ranking Lead Scoring 52

Convince & Convert

SEPTEMBER 23, 2010

It’s also now pulling Youtube and a few other spots it looks like. Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Im Jay Baer. How can I help you?

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Convince & Convert

APRIL 7, 2010

note that Chuck is the official WordPress and SEO consultant to me here at Convince & Convert. Although ironically, I wouldn't exactly hold up Facebook, Twitter, Google, eBay, or YouTube as fantastic customer service examples either. He’s awesome, if you ever need any help in those areas). That is troubling.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

Convert

OCTOBER 25, 2022

Riccardo Vandra, Conversion Optimization Consultant, original post here. A/B test the location and wording of your CTAs. Testing the location and wording of your CTAs is much more important than A/B testing the color of CTA buttons. Ilija Sekulov, Digital Marketing Consultant. Lorenzo Carreri, Experimentation Consultant.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59