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Next Generation Growth Marketing: The Evolution Towards Strategic Demand

ANNUITAS

The Growth Marketing movement (aka growth hacking ) – now nearly ten years old – has had a significant and positive impact on the efficacy of demand marketing. Yet ‘first generation’ Growth Marketing has hit a wall. Yet ‘first generation’ Growth Marketing has hit a wall.

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19 Content Marketing Conferences to Attend In 2019

nDash

There are so many marketing conferences to choose from in 2019! Below you’ll find 19 conferences to put on your calendar. B2B Marketing Exchange – February 25-27 – Scottsdale, AZ. B2B Marketing Exchange – February 25-27 – Scottsdale, AZ. Michael Brenner , Marketing Insider Group.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

Considering how ad-heavy our world is today, it is likely that you have. It is also very likely that an ad alone is not going to engage you enough to purchase the item or service. This is where content marketing comes into play. For the foreseeable future, content will remain as king. Through j effbullas.

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Marketer Showcase: Nathan Huet of DocASAP

NetLine

That’s why we’re excited about our most recent Marketer in our Showcase. Meet the Senior Marketing Manager at DocASAP , Nathan Huet – A savvy expert at putting data to work to understand how he can leverage the power of content to deliver quality leads to his sales team. Today, content is at the core of what we do as marketers.

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Why a Sales-Driven Marketing Strategy Won’t Work for Your HealthTech SaaS Company

Golden Spiral

Funnel imagery permeates marketing. It’s like catnip for sales and marketing teams. But today’s process is in for a revamp. The funnel is stretching, as customers dart in and out of the awareness/consideration/decision stages of the buying process. Sales may be sending more emails than marketers.

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The Ultimate List of Marketing Podcasts

Zoominfo

Given its rising popularity, podcasting is now an avenue marketers can explore to publish more branded content and reach new audiences. But, it’s also a great resource for marketers who simply want to learn new tips and strategies or find a bit of motivation for their day-to-day efforts. 1. This Old Marketing Podcast.

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Top SEO Conferences for Digital Marketers and SEO Professionals

seo.co

From Brighton SEO and Content Marketing World to smaller meetings pertinent to individual subjects, participants will have unique opportunities for learning about cutting-edge strategies, gaining new skills or expanding upon existing ones, and networking with like-minded individuals.