SmartBrief - Marketing

SEPTEMBER 28, 2023

This shift involves the “Return to Taobao, the Users and the Internet” guided by the insights of Jack Ma, co-founder of the Alibaba Group. Through this new transformation, Alibaba aims to reaffirm its commitment to make doing business with it easy for merchants and become more transparent. What does the new strategy mean?

eCommerce 52

eCommerce Marketing & Strategy Co-Registration Marketing Management 52

Computer Market Research

MAY 3, 2016

Vendors that participate within the indirect B2B sales funnel are left with an ambiguous marketing obstacle; a challenge that requires intuitive, transparent thinking in order to entice (and maintain) the interest of channel partners. As a vendor, no one understands better than you the fragile unpredictability of the marketplace.

Advertising Agencies 68

Advertising Agencies Advertising Channels Marketing Management Co-Registration 68

Hubspot

AUGUST 20, 2019

TL;DR: Fundraising requires lots of registration.). Cause-related marketing, also known as commercial co-ventures, are also regulated by law. Commercial co-ventures exist when a nonprofit organization makes an arrangement with a business to receive a percentage of sales. Commercial Co-Venture Donations.

Co-Registration 95

Co-Registration Peer-to-peer Multi-Channel Paid Search Agency 95

Computer Market Research

MAY 3, 2016

Vendors that participate within the indirect B2B sales funnel are left with an ambiguous marketing obstacle; a challenge that requires intuitive, transparent thinking in order to entice (and maintain) the interest of channel partners. Don't have time to read this article right now? Download the PDF!

Advertising Agencies 60

Advertising Agencies Advertising Channels Marketing Management Co-Registration 60

Marketing Insider Group

JULY 13, 2010

In this post I will review a whitepaper produced last month by Toolbox.com in conjunction with PJA Advertising + Marketing called “ Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know “ (registration required) on social media usage. The study included 5-waves with over 3,000 professionals on Toolbox.com.

Social Media 100

Social Media Peer-to-peer Social Marketing B2B Marketing 100

Unbounce

OCTOBER 13, 2020

ticket sales and registrations). Here’s why: Event landing pages are the best way to drive ticket sales and registrations. There are two main types of event landing pages: Event registration landing pages that get visitors to sign up for an event. Image courtesy of Co-Op Financial Services. Paint Cabin.

Landing Pages 139

Landing Pages Examples Co-Registration Webinar Metrics 139

Sword and the Script | B2B

DECEMBER 26, 2023

It’s funny to me that computers actually caused many messages to be the same – provided you gave AI all the exact same prompts.” ~ Scott Kaminski , Senior Marketing Manager, Häfele America Co. Great leaders make clear and transparent communication a top priority. When employees are informed, this leads to trust.

Marketing AI 129

Marketing AI Paid Content Work Management Marketing Management 129

Sword and the Script | B2B

MARCH 29, 2022

B2B loyalty is up for grabs,” according to a new report from McKinsey & Co. times out of 10, at least start with transparent, published pricing. The full report is freely available without registration: The new B2B growth equation. The consulting firm surveyed 3,360 B2B decision-makers in 12 markets including the U.S.

Paid Search Agency 68

Paid Search Agency Research Marketing Management Co-Registration 68

Hubspot

FEBRUARY 10, 2012

You're required to search the Do Not Call Registry at least once every 31 days and remove from your call lists the phone numbers of new registrants. Always disclose relationships with partners and co-marketing partners. When it comes to online marketing, transparency is key to maintaining a credible, trustworthy brand image.

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Hubspot

APRIL 20, 2017

We’d recommend being completely transparent about what you’ll be using these quotes for. Tools like Share Link Generator can create mailto links, which webinar registrants can use to invite their teams to a webinar they signed up for. If it’s the latter, you may have just discovered a promising co-brand.

Lead Ranking 77

Lead Ranking Marketing Qualified Leads Lead Scoring Co-Registration 77

Hubspot

OCTOBER 17, 2018

In addition to serving as the co-founder of startups like Viximo and Boundless Learning -- which were both acquired -- he also worked in venture capital (VC) as an entrepreneur-in-residence. We’d recommend being completely transparent about what you’ll be using these quotes for. Balfour speaks with a unique skill set.

Resources 99

Resources Lead Ranking Marketing Automation Services Lead Scoring 99

Engagio

MARCH 23, 2020

Brian: Smarsh believes in providing truth and transparency within business communications, and we help government organizations get ahead – and stay ahead – of the risk within their electronic communications. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications.

Enterprise Management 91

Enterprise Management Work Management Account Based Marketing Marketing Management 91

Content Marketing Institute

MAY 28, 2018

You also can drag the variable into the spiral to view both positive and negative associations and co-relations in your data. The tool’s structure allows more transparency to the data analytics and enables more granular insights into what can work for you and what will not. Click to enlarge. Click to enlarge. Click to enlarge.

Lead Ranking 101

Lead Ranking Social Media Tools Lead Scoring 101

Engagio

MARCH 23, 2020

Brian: Smarsh believes in providing truth and transparency within business communications, and we help government organizations get ahead – and stay ahead – of the risk within their electronic communications. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications.

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Engagio

MARCH 23, 2020

Brian: Smarsh believes in providing truth and transparency within business communications, and we help government organizations get ahead – and stay ahead – of the risk within their electronic communications. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications.

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Optinmonster

JANUARY 14, 2024

Its reputation for transparency, efficiency, and support makes it a trusted platform in the affiliate marketing community. SeedProd offers a wide range of templates and blocks tailored explicitly for various marketing goals, such as sales pages, opt-in pages, webinar registrations, and thank you pages.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97

NetLine

AUGUST 2, 2023

In short, first-party intent data offers unique insights into prospects’ online behavior —and because it’s collected directly, its quality and validity can be assessed transparently. Promoting your webinars or virtual events is also crucial to increase registrations and attendees. Selecting partners is critical.

Lead Generation 52

Lead Generation Lead Ranking Sales Management Lead Scoring 52

Engagio

MARCH 23, 2020

Brian: Smarsh believes in providing truth and transparency within business communications, and we help government organizations get ahead – and stay ahead – of the risk within their electronic communications. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications.

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Engagio

MARCH 23, 2020

Brian: Smarsh believes in providing truth and transparency within business communications, and we help government organizations get ahead – and stay ahead – of the risk within their electronic communications. Prior to joining Smarsh, I co-founded a software startup that was solving the need to encrypt messaging and voice communications.

Enterprise Management 62

Enterprise Management Work Management Account Based Marketing Marketing Management 62

Optinmonster

JANUARY 14, 2024

Its reputation for transparency, efficiency, and support makes it a trusted platform in the affiliate marketing community. SeedProd offers a wide range of templates and blocks tailored explicitly for various marketing goals, such as sales pages, opt-in pages, webinar registrations, and thank you pages.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

EveryoneSocial

JULY 17, 2023

In the interest of being transparent, I’ll admit that I ran a contest or two that I didn’t think people cared too much about. Take your tracking a step further with URL tracking by setting up parameters to allow you to see even more activity in your analytics tool like form fills, event registrations, leads, booked business, and more.

Thought Leadership 52

Thought Leadership User-Generated Content Eye-Tracking Co-Registration 52

Marketing Insider Group

JULY 1, 2020

Even the financial industry has come up with apps, online knowledge centers, and other tools to help both individuals and business customers better meet their financial goals and to do it with a level of transparency and convenience that was unheard of 15 years ago. REI’s content hub is an excellent example of a successful onsite hub.

Marketing Budget 361

Marketing Budget Paid Content ROI Marketing & Strategy 361

Convert

OCTOBER 25, 2022

Justin Soleimani, Co-Founder at Tumble. Sylvia Kang, Co-Founder and CEO of Mira. The more transparent you are, the less anxiety you will create, and the more likely users will be to purchase. Offer guest-only checkout Provide a guest checkout OR require an account Make account registration mandatory.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59

Attendify

MARCH 11, 2020

Other major conferences are forging ahead , including CONEXPO-CON/AGG & IFPE, which sent out a press release saying registration was at a record high. Basically, the platform allows you to host an entire conference online with tons of features, including registration, speaker onboarding, marketing tools and more.

Planning 67

Planning Co-Registration Work Management Tips 67

Hubspot

AUGUST 2, 2012

By adding a phone number to your landing pages, you can not only build trust through transparency, but also increase conversions, as evident by this case study. My favorite example is for webinar registration pages: add the number of people who have already registered to show that others are signing up and think the event is valuable.

Landing Pages 28

Landing Pages Lead Generation Co-Registration Lead Scoring 28