Optinmonster

AUGUST 16, 2023

Marketing automation has come a long way , and bulk email services are at the forefront. These tools allow you to reach more subscribers and achieve higher open and click rates. You can use them to design professional campaigns, automate messages, and analyze your emails’ performance. Let’s get into it.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Service 52

Litmus

DECEMBER 7, 2022

We learned so many new insights and interesting perspectives on pressing email marketing topics from Litmus Live 2022 (and we hope you did, too!) In the spirit of keeping the flow of knowledge-sharing alive, we asked our Litmus Live presenters to share what they predict is in store for email marketing in 2023 and beyond.

Email Marketing 93

Email Marketing Trends Planning Paid Search Agency 93

Valasys

AUGUST 6, 2021

It is a known fact that email marketing has become the most effective form of marketing. But what if you don’t know how to improve your email deliverability rates? You can improve your chances by comparing the email marketing platforms in the market right now, described in the blog.

Marketing Budget 52

Marketing Budget Enterprise Management Marketing Automation Services Deliverability 52

Optinmonster

JANUARY 26, 2023

A winning email marketing strategy can help you do that! Email marketing remains the most effective way to reach customers and leads across industries. In this article, we’ll go over how to create a marketing strategy that brings you email marketing success. What Is An Email Marketing Strategy?

Email Marketing 92

Email Marketing Marketing Strategy Marketing & Strategy Work Management 92

Vision6

JANUARY 14, 2024

Are you tired of creating marketing campaigns that don’t resonate the way they should? Welcome to the era of AI marketing- the missing link in your marketing strategies. According to Gartner, 63% of marketing leaders plan to invest in AI in the next 24 months. How can AI be used for marketing?

Marketing & Strategy 52

Marketing & Strategy Marketing Strategy Planning Paid Search Agency 52

Lead Liaison

AUGUST 26, 2019

Thinking about how you will manage your post-show follow-up, after a trade show or other marketing event, is a critical step in finding success with event marketing. Text Message Marketing in Post-Show Follow-Up. In addition to email marketing, you want to harness the power of social media. This scenario happens a lot.

Lead Liaison 48

Lead Liaison Trade Show SMS Planning 48

Martech Advisor

DECEMBER 3, 2019

Email marketing services software are defined SaaS (cloud) based platforms that allow marketers to create, send and analyze emails, typically for the purposes of audience engagement and lead generation. Table of Contents: What is an Email Marketing Software Platform? 8 Key Must-have Features of Email Marketing Platforms.

Marketing Automation Services 90

Marketing Automation Services Enterprise Management Work Management Marketing Management 90

PureB2B

MAY 30, 2022

If you’re ready to fire up your first cold email campaign to improve your lead generation it can be tricky to find your footing. There are so many different cold email tools on the market, and choosing the one for you is no simple task. Then, you can manage the whole process of writing and scheduling email sequences directly from them.

Work Management 62

Work Management Marketing Management A/B testing Software 62

Optinmonster

MARCH 25, 2021

In this article, we’ll go over the dos and don’ts of SMS marketing, along with other critical mistakes to avoid which we like to call the “Don’t You Dares.”. If the text you receive isn’t from a family member or friend, it might be a marketing message from a business. What Is SMS Marketing? SMS Marketing: The Good.

SMS 100

SMS Marketing Attribution Opt-out Opt-in 100

Optinmonster

AUGUST 13, 2021

Are you looking for the best ActiveCampaign alternatives but can’t seem to find the best fit? ActiveCampaign is one of the most popular platforms for email marketers and websites. That said, there’s plenty of competition on the market where you may find better deals and more value for your money.

Small Business Marketing 69

Small Business Marketing Pricing Price Features 69

Optinmonster

MAY 29, 2024

Over 25+ million websites use one of my marketing products to grow and compete with the big guys. million small businesses use us to drive their email marketing campaigns! I know a thing or two about how to grow and market a business. What is Email Marketing? What is Email Marketing?

Enterprise Management 105

Enterprise Management Work Management Email Marketing Marketing Management 105

SmartBug Media

AUGUST 9, 2022

Email and SMS messaging are two key components of an e-commerce marketing strategy. However, if the processes aren’t properly followed, your email might be filtered into spam or never arrive to a customer’s phone. How can you ensure high email and SMS deliverability? SMS Deliverability. How Does It Work?

SMS 97

SMS Deliverability CAN-SPAM Marketing Automation Services 97

SendX

MARCH 18, 2021

What is B2B email marketing? So B2B email marketing, basically is a specific category of email marketing strategy where your target audience are businesses and not individual customers. Why B2B email marketing? The 8 best B2B Email Marketing Software 1. Let's first clarify how B2B is different & similar to B2C.

Marketing Management 362

Marketing Management Budget Programs Email Marketing B2B Marketing 362

Martech

JUNE 3, 2022

Despite being so well-established, email marketing continues to attract more investment. That represents a compound annual growth rate of 13.7% For every dollar marketers spend on email marketing, they generate $36 in revenue, a Litmus survey of 2,000 email marketers found in 2020. billion in 2020 to $14.9

Marketing Automation Services 136

Marketing Automation Services Enterprise Management Work Management Marketing Management 136

Optinmonster

SEPTEMBER 20, 2023

We’re here to tell you that there’s another way to handle those repetitive marketing processes: email automation. That’s why we’re sharing with you the best email marketing automation tools we’ve found. When you’re using the right tools, you can automatically capture new leads.

Marketing Automation Services 108

Marketing Automation Services Automation Tools Work Management 108

Litmus

DECEMBER 13, 2021

Data privacy measures are increasing and each new regulation impacts how email marketers reach their audiences. In 2014, Canada’s Anti-Spam Law (CASL) went into effect, with The European Union’s privacy law— General Data Protection Regulation (GDPR) —following in 2018. Track engagement with metrics other than open rates.

Privacy 106

Privacy Opt-out Contingency Planning Opt-in 106

Martech

MAY 11, 2023

Building a marketing technology stack can seem daunting, but it doesn’t have to be. A marketing technology (or martech ) stack is the collection of technology and software tools a company uses to manage and execute its marketing activities. After all, nobody mandates the capabilities any marketing software provides.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Practices 100

Litmus

NOVEMBER 4, 2020

In this blog post, we interview Shazad Beharry, Senior Manager, Customer Marketing at AutoNation. We take a peek behind the marketer and the email-first omnichannel remarketing strategy that won them their Email First Excellence Award. Senior Manager, Customer Marketing. Shazad Beharry. AutoNation. Follow Shazad on LinkedIn.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Telemarketing 100

Single Grain

SEPTEMBER 12, 2019

Create a personalized pitch of why you can help their business. Oh, and the average email open rate is between 15.22% and 28.46%. Besides making calls and sending emails through the software itself, you can preload templates and the software will automatically populate them with the right information. 3) PersistIQ.

Sales Management 92

Sales Management Budget Programs Top of Funnel Work Management 92

LeadSquared

JANUARY 28, 2021

What is marketing automation ? Marketing automation refers to software platforms and technologies designed for marketing teams to effectively market their products /services on multiple channels and automate repetitive tasks. With marketing automation , you can automate routine tasks and improve your team’s productivity.

Marketing Automation Services 52

Marketing Automation Services Marketing Automation Work Management Marketing Management 52