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SMS Marketing Platforms: Klaviyo vs. Attentive

SmartBug Media

Over the past few years, SMS marketing has emerged as one of the most important strategies for direct-to-consumer and e-commerce brands. Among the many SMS platforms out there, the two most frequently used are Attentive and Klaviyo. What Is an SMS Marketing Platform? The Pros and Cons of Attentive.

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How to Use Email & SMS Marketing Strategies in Tandem

SmartBug Media

Email marketing is the most tried-and-true channel used by e-commerce marketers to retain customers, develop relationships, and deliver personalized content for audiences in each stage of the customer journey. But its effectiveness has also contributed to an oversaturated channel used by the majority of e-commerce businesses.

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Using HubSpot Workflows to Empower Sales with Internal SMS

SmartBug Media

Did you know that every time sales books a meeting with a qualified website visitor, an inbound marketer gets her wings? First of all, it wasn’t a bird; it was an inbound marketer. Hello, marketing and sales automation. Going off of Jen's example above, let's say your SDR is busy when they get the text and ends up ignoring it.

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Using HubSpot Workflows to Empower SDRs with Internal SMS

SmartBug Media

Did you know that every time a sales development representative books a meeting with a qualified website visitor, an inbound marketer gets her wings? First of all, it wasn’t a bird; it was an inbound marketer. Hello, marketing and sales automation. I’d love to hear about your latest experiment.

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SMS: A truly global marketing channel

DotDigital

SMS is a vital channel for brands looking to engage customers. Its fast-paced nature makes SMS the perfect channel for quick messages such as order confirmations and announcements. Immediate and cost-effective, the benefits of SMS are many. . In a glance: the benefits of SMS marketing. Triggered SMS automations .

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Transactional SMS: The secret to improved customer engagement

Vision6

Then, look no further than transactional SMS. Transactional SMS helps businesses provide vital and time-sensitive information to their customers. We will also discuss the various laws and regulations that companies must follow when sending transactional SMS messages. What is transactional SMS and how does it work?

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How to Personally Engage With Your Customers Using SMS Marketing

Vision6

SMS is not a new marketing tool, but there are some marketers that remain hesitant to dip their toes in. This could be because there are some myths and misconceptions surrounding SMS marketing. In fact, 61% of businesses in the U.S. In fact, 61% of businesses in the U.S. How SMS marketing works.

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