25 Little Email Marketing Experiments That Deliver BIG Results
Hubspot
SEPTEMBER 24, 2012
It could make your email seem more personal, improving clickthrough rates. See if it works for you, or if it detracts from the clickthrough rate of your primary CTA when you include a secondary CTA. Figure out which day delivers the best open and clickthrough rates for your email sends. Is this the best idea? 24) Longer vs.
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