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’Tis the Season! Holiday Hacks to Drive More Sales Through Email & SMS

SmartBug Media

To ensure brands are top of mind for the holidays, we have a few website and email/SMS tips for our clients: Website hacks that highlight sales with banners, pop-ups, and automatically applied coupons. Holiday promotions through bundled deals, free gifts for minimum purchase, and a new strategy offering personalized gift guides.

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How To Prepare for Black Friday and Cyber Monday Marketing

Optinmonster

You’ll inevitably run into inventory issues or forget to turn the sale pricing off. Here’s the information you’ll want to track: Product Regular price Sale price Sale start date and end date Type of sale (e.g. Plan Your Sales Refrain from deciding on a whim what products you will put on sale on a given day.

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9 Best WordPress CRM Plugins to Improve Sales in 2023

Optinmonster

Price: Finally, make sure the price is within your budget. Email Marketing and SMS Marketing Automations: You can set up a series of email campaigns or SMS notifications to be sent to customers based on certain triggers. Some triggers include signing up for your newsletter or making a purchase.

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E-Commerce Content Marketing Strategies That Don't Involve Discounts

SmartBug Media

Most brands should avoid discounting except during a first purchase or for big holidays or events such as Black Friday. The price of high-quality items often has a direct impact on the product’s perceived value, which means discounts can lower the perceived quality of your product. Read on to find out! Damage brand identity.

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11 Best Marketing Automation Software for Small Businesses

Optinmonster

Pricing Cost is always an important consideration for small and midsize businesses (SMBs). Most online marketing tools are sold through a software as a service (SaaS) pricing model. OptinMonster Pricing: Pro plans start at $9/month 2. Constant Contact Pricing: Plans start at $12/month 3.

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16 E-Commerce Trends in 2023

SmartBug Media

We’ve also seen machine learning used to optimize pricing and inventory management. SMS marketing efforts are becoming more and more common for similar reasons—smartphones are frequently used, text messaging is a highly personalized channel, and engagement rates tend to be faster. Without one, you could lose out on sales.

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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

Products are sold at higher prices during natural disasters because scarcity affects supply and demand. Wildist : 50% Discount for 2 Days Wildist offers people to sign up for its workshops at half price, but only for 2 days. Special edition marketing also allows brands to sell products at higher prices.