Webbiquity

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. Explain your goals and establish clear guidelines for any mention of the company on social media sites.

Social Media 100

Social Media Social Marketing Media Planning 100

Webbiquity

NOVEMBER 23, 2010

many people pause to think about what they’re thankful for: family, friends, TiVo, the Yankees not winning the World Series… I’m thankful for all of those things too of course, but also for the development and growth of social media. Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward.

Social Media 100

Social Media Media Peer-to-peer B2B Thought Leadership 100

Customer Experience Matrix

JUNE 2, 2009

Summary: marketing vendors offer several types of social media applications. But none truly automates social media management, which is what's ultimately needed. Social media is this month’s Trend of the Year. But no one knows how best to use it, which has led to a wide range of offerings under the social media label.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Buzz Marketing for Technology

MARCH 18, 2010

In the last post we covered how to create a Social Media Lead Flow. There is a growing number of listening platforms devoted to Social Media – everything from highly customized services that are managed for you, to free tools you can manage yourself. Which media sources are relevant to your goals? Share this on Linkedin.

Work Management 100

Work Management Social Media Marketing Management Social Marketing 100

Webbiquity

DECEMBER 28, 2010

To keep up with changes on the SEO landscape and make sure I’m consistently utilizing the most effective techniques on behalf of clients, I read a lot of articles and blog posts about SEO. Blogs are a source of fresh content, which search engines love. Blogs are a source of fresh content, which search engines love.

SEO 100

SEO Enterprise Management Digg Press 100

Webbiquity

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Some experts contend that because social media activity is rich in metrics , you can and should be measuring ROI constantly.

Social Media 100

Social Media Social Marketing Media Marketing Analytics Tools 100

Contently

JANUARY 11, 2017

We try to incorporate real-time events in pop-culture and the news,” explained Kashem Miah, global director of social media and content marketing at Shutterstock. “In Miah and his team published ’90s-focused posts to Shutterstock’s blog to hype the content before the video release. “We’ve

Digg 60

Digg ROI Paid Search Agency Advertising Agencies 60

Webbiquity

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk.

PR 100

PR Tools Tips Blogger 100

Webbiquity

SEPTEMBER 1, 2010

Social media has fundamentally altered the practice of public relations. Will Traditional, Social Media Blend? Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies.

PR 100

PR Marketing Automation Services Blogger Eloqua 100

Convince & Convert

JULY 20, 2012

This is Episode 25 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). Digg, it’s more of like the demise of Digg.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Webbiquity

FEBRUARY 14, 2010

The emergence of social media changed all that of course, so now that person can vent online to, essentially, the entire world. And search engines love social media, which helps expose that rant to anyone searching for the company’s name. If you can make the time commitment, start your own blog. Share this on del.icio.us.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Webbiquity

NOVEMBER 29, 2010

Any editor who isn’t embarrassed by the Anvil Media – Attensa Wiki-gate fiasco should be permanently banned. Since every company is a “leading&# something-or-other according to its own press releases, the word has little if any real meaning in most cases. 77% of Internet users read blogs. Post on Google Buzz.

Wikipedia 100

Wikipedia Thought Leadership Wiki Blogger 100

Writing on the Web

JANUARY 12, 2011

I’m re-reading a great book by Jim Loehr, The Power of Story: Rewrite Your Destiny in Business and in Life (Free Press, 2007). It doesn’t get much more personal and public than updating your Facebook page, LinkedIn profile, or your blog, does it? Blog this on Blogger. 4 Time-Saving Tips for Social Media Marketing.

Content Marketing 100

Content Marketing Tips Digg Ideal Customer Profiles 100

Buzz Marketing for Technology

SEPTEMBER 15, 2010

There are fewer numbers of print publications remaining and every company’s marketing department wants to garner more traditional press. I still hear marketers say – “my CEO just doesn’t care about blogs – they only want to be in the NY Times or Wall Street Journal”. Blog this on Blogger. Share this on del.icio.us.

PR 100

PR Conversion Ning Digg 100

Biznology

AUGUST 14, 2012

If you’re a serious businessman who’s business isn’t digital, you’re probably too busy making money to fart around on social media. Social media’s stupid, right? 8 Ways to Convince Your Boss Social Media is a Good Idea (blogs.constantcontact.com). Social Media Marketing 101 (twincreekmedia.com).

Ning 80

Ning Best Practices Enterprise Management Social Media 80

Biznology

FEBRUARY 5, 2013

I just started as Director of Social Media at Unison Agency in Washington’s historic Georgetown. I can’t tell you how many of my blog posts were directly inspired by morning emails from Godin and Brogan. Social media is a trap. One of my perks is getting to work with Executive Director of Strategy, Andrea Fabbri.

Marketing Websites 80

Marketing Websites RSS Paid Search Agency Social Media 80

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! I then added to that post with some ideas from readers and more of my own with a post titled “ 50 Ways To Optimize Your Blog “.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 101 Terms to Know. Previously the service started as a blog comment search engine.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JULY 22, 2008

This video will appear on your blog shortly. as a media professional, i cant understand how a company can so blatantly spam people like that. Rate: 47 ratings Sign in to rate. Views: 31,977. watch in standard quality. watch in high quality. more share options ). fewer share options ). Thank you for sharing this video! mirateck. (4

Youtube 100

Youtube CAN-SPAM Privacy Policies Web 2.0 100

WebMarketCentral

SEPTEMBER 10, 2008

The term "social media" encompasses several different types of sites, and it's important to use all of them properly in order to really be effective at social media optimization (SMO). So, here are some tips for using different types of social media sites for SMO. potentially viral, and increasingly searchable.

Social Media 20

Social Media Wiki Optimization Digg 20

WebMarketCentral

JULY 30, 2009

Understandably, as businesses begin to invest more marketing/PR dollars into social media, there is great concern over the ROI of these activities. Tools like HubSpot do a great job of quantifying social media leads, but still have some last-click bias. The recent United Airlines breaks guitars incident is one extreme example of this.

Social Media 20

Social Media Paid Content ROI Media 20

readwrite

APRIL 9, 2008

Martin Green, VP of Business at Meebo, says that just like the banner ads that used to appear on search results pages before contextual text ads made the thought of banner ads on those pages seem absurd – so too will a new era of invitations to engage with sponsors make banner ads look ridiculous on social media web pages.

Paid Search Agency 40

Paid Search Agency Advertising Agencies Banner Ads Digg 40

Buzz Marketing for Technology

JUNE 27, 2008

The KM exercise must be rooted in pressing business issues (and there should be plenty of those to go around, given the business climate). Comments Digg This. Blogs and Wikis in the Business World. © 1994 - 2008 CXO Media Inc. src = [link]. }. White Papers |. Webcasts |. Podcasts |. Solution Centers |. Newsletters |.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

WebMarketCentral

AUGUST 1, 2007

Part 1 of this series rated the various types of viral media; this post focuses on promoting your viral content to get maximum exposure and pass-along. Trade publication editors are more likely to write about viral media that are industry-related (and creative) than those that rely primarily on humor. in your booth.

Viral Marketing 20

Viral Marketing Lead Generation Promotion Web 2.0 20

Adobe Experience Cloud Blog

AUGUST 27, 2008

As part of a new feature on this blog, I will be interviewing industry thought leaders to provide expert advice on lead generation, making the most of your current leads with effective lead management, and increasing your marketing ROI. Tom also writes for the WebMarketCentral Blog, providing resources and tools for the Interactive Marketer.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

WebMarketCentral

JANUARY 5, 2009

The emergence of social media changed all that of course, so now that person can vent online to, essentially, the entire world. And search engines love social media, which helps expose that rant to anyone searching for the company's name. If you can make the time commitment, start your own blog.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

Webbiquity

JANUARY 10, 2010

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. But what metrics are really most appropriate for social media measurement? Is your social media strategy built on a solid foundation, or is it more like a Hollywood movie set—a pretty facade with nothing behind it?

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Buzz Marketing for Technology

DECEMBER 1, 2010

I think it is fair to say that Social Media has hit the mainstream these days but the big concern on every B2B Marketers mind has been where is the ROI? Listening for and spotting a customer issue, responding to them and solving their problem in minutes using social media provides what can only be called an “exceptional customer experience”.

Social Media 100

Social Media ROI Social Marketing B2B Marketing 100

WebMarketCentral

MARCH 2, 2009

The blog posts cited here, some of the best of 2008 on the topic of link building, provide guidance on how and where to obtain valuable external links. How To Actually Get Links From Your Linkbait by SEOmoz This post offers three strategies for getting links from your content even when it doesn't make the first page of Digg.

Link Building 20

Link Building SEO Ad Building Linkbait 20

Biznology

JANUARY 7, 2014

So “blogging” is on your 2014 New Year’s resolution. Starting blogging is not going to be easy for you. More people give up on blogging — and writing in general — than give up on going to the gym in order to lose weight and get fit. Blog wasn’t built in a day. Good for you.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Webbiquity

DECEMBER 13, 2010

The challenge in social media is to be able to consider the needs of multiple audiences at once, because even though you may be aiming a tweet, blog post or Facebook update at a particular group, everyone can see it. Here are five audiences to keep in mind when posting any content or engaging in social media interactions.

Social Media 100

Social Media Social Marketing Media Digg 100

Biznology

FEBRUARY 12, 2013

This sort of general point-of-view is actually dangerous for anyone who actually wants to be successful using social media as a marketing platform. Social media is people and not a pit full of vipers. As a result, social media is oppressively noisy. The Internet is a disrupting medium — social media doubly so.

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Webbiquity

OCTOBER 27, 2010

Forrester recently released a report by Laura Ramos and Augie Ray on How to Assess the Impact of Social Media in B2B Tech Marketing. While B2B marketers have been ramping up social media activities over the past 18 months, not all are seeing the outcomes they’d hoped for. Coordinate efforts.

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report. of the past year.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

JULY 26, 2010

SazBean ( Social Network Analytics Measurement Social Media ). CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Sarah Worsham ( @sazbean ).

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100