Valasys

NOVEMBER 5, 2019

B2B marketing is all about the inbound practices to improve customer experiences (CX) & ultimately provide the customers with apt products or services resonating with their pain-points. Email marketing can do much more than just delivering messages to the inboxes & helping marketers improve their B2B outreach.

Contacts 51

Contacts Peer-to-peer Lead Scoring Lead Ranking 51

Strategic-IC

APRIL 14, 2023

What started as a new and exciting methodology in the world of B2B has since become one of the hottest topics in the industry: Account-based Marketing. A 12-month sales cycle has many phases, and your measure of success will be different at each stage. Develop a robust strategy and clearly define how you will track progress.

Account Based Marketing 62

Account Based Marketing ABM Advertising Agencies Paid Search Agency 62

Rev

OCTOBER 4, 2023

Wouldn’t it be great if you could just create a product, launch a landing page and then watch the sales start rolling in? You’ve got to create demand for your product before you can expect any sort of sales. You can solicit feedback from current customers and leads through surveys, interviews and other tactics.

Ideal Customer Profiles 78

Ideal Customer Profiles Sales Management Demand Top of Funnel 78

Content4Demand

FEBRUARY 11, 2020

If you haven’t already booked your spot at the 2020 B2B Marketing Exchange , some of these sessions just might persuade you to book some last-minute travel. There’s much more than gorgeous surroundings and luxurious amenities at the year’s best B2B marketing conference. to 11:15 a.m. to 9:10 a.m. to 2:05 p.m.

Marketing AI 97

Marketing AI Top of Funnel Content Marketing Planning 97

Ambal's Amusings

SEPTEMBER 3, 2009

Savvy B2B Marketing blog posts about white papers. Blog Savvy B2B Marketing. Stephanie Tilton is an expert case study and white paper writer who helps B2B companies advance the sales cycle by engaging prospects and customers. Savvy B2B Marketing blog posts about white papers. White Paper FAQs.

Paper 100

Paper Enterprise Management Work Management Marketing Management 100

The ROI Guy

APRIL 21, 2010

Leading B2B solution providers recognize that old sales and marketing techniques need to evolve to meet these new buyer demands. Did the Alinean Business Value Tools drive incremental sales, reduce sales cycles, increase deal size, generate more demand, and improve sales / consulting productivity as anticipated?

ROI 40

ROI Lead Scoring Lead Ranking Enterprise Management 40

The ROI Guy

OCTOBER 5, 2011

A Demand-Gen Report interview with Thomas Pisello, The ROI Guy, Chairman & Founder of diagnostic / ROI sales tool provider Alinean Inc. Can you speak to how the changing buyer has increased the need for sophisticated sales enablement solutions? First, today’s B2B buyer is more empowered than ever before.

Budget Programs 40

Budget Programs Demand Tools Terms and Conditions 40

Online Marketing Institute

NOVEMBER 2, 2010

Theres a never-ending dialogue about the difference between B2B and B2C marketing. But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Maybe the long sales cycle in many B2B markets is the culprit. But there is no such thing.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Ambal's Amusings

NOVEMBER 23, 2010

This is certainly a question that every white paper writer asks, but such a question can be taken in one of two different directions: Either questions to ask yourself before starting a white paper project or questions to ask of your subject matter expert (SME) as part of the white paper development process. ” Stephanie Tilton's Bio.

Paper 100

Paper Work Management Marketing Management SME 100