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Content Marketing-driven Lead Generation Ideas

Scoop.it

The process of lead generation is basically collecting contact details from prospective customers and building meaningful relationships with them. Knowing that today’s customer journeys get longer and more complicated, marketers like to see leads as new conversions. Consider hosting free webinars. Offer downloadable digital content.

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How to Create a Mailchimp Popup to Grow Your Email List

Optinmonster

But where do you keep your growing contact list? Mailchimp is an email service provider that lets you segment your contact lists into distinct groups and send personalized emails that convert. That way, you can organize new email addresses into segmented contact lists. One of the most popular options is Mailchimp.

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Creating brand awareness

Ontraport

At the Interest sub-stage, your focus is on driving opt-ins to your gated content — also known as free value offers — so that you can get your new leads’ contact information and begin to market to them via email. Business owners and marketers come to us from a wide range of industries and with a diverse set of business skills.

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How to Add Email Countdown Timers to Make More Sales Right Now!

Optinmonster

A countdown timer campaign is just like any other lead capture optin but with one crucial difference: there is a live timer showing visitors that a promotion will soon expire or indicates that an event will begin soon. So let’s say you want to run a 7-day only deal from when your customer first sees the promotion.

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What is E-A-T and How Can It Improve the Credibility & Quality of Your Content?

Brandpoint

The most valuable examples are of the medium-quality websites. In late 2015, Google released the 160-page Search Quality Evaluator Guidelines. In addition to links and RankBrain, we learned that content is among the top three page-quality factors according to Google. And paying attention to them apparently can work.

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Minimum Viable Content Marketing Metrics: 4 Core KPIs to Track

nDash

Especially when those subscribers come from your blog posts (as opposed to gated assets), you know that email subscribers are your most loyal audience—the people who you can contact about new posts and potentially earn both backlinks and social shares from. These are the questions keeping so many content marketers up at night.

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Don't be trapped by the Per User subscription structure - here's why.

GreenRope

Why ‘Per-Contact’ pricing is the solution. A good CRM system should help you effectively manage your team, contacts, and tasks without breaking the bank. Find a pricing structure that’s based on your actual business growth (contacts), instead of your company size! By Madison Potter. Key Takeaways.