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Black Hat SEO: 19 Short-Sighted SEO Tactics that Will Kill Your Rankings

seo.co

Duplicate content. + 4 black hat on-page optimization tactics to avoid. + Black hat tactics waste time and money while putting your entire site at risk of being de-indexed and/or blacklisted entirely. Avoid the following black hat SEO tactics at all costs. You don’t want to get de-indexed or blacklisted by Google

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SEO for Small Businesses

Sharpspring

We’ve all seen websites with opening paragraphs such as “When looking for a bike shop in Gainesville, it’s important to evaluate all bike store options in Gainesville to find the best place to buy a bike in Gainesville.”. Google now penalizes these tactics and will de-rank sites that use them. What is Search Engine Optimization?

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Five tools that can help you break free from data paralysis

ClickZ

A 2018 survey of nearly 400 marketers by Fospha Marketing found that a third of respondents believed their company analyzed less than 20% of all consumer data available to them. The same survey found that only 33% of brands believe their current measurement perform accurate attribution of all media and data.

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INBOUND 19 - Takeaways, Trends and Disruptions to Watch in B2B

Strategic-IC

Every year, for one week in September, Boston’s 516,000 square-foot BCEC becomes a hub of inbound sales and marketing expertise, connection and inspiration. Every year, for one week in September, Boston’s 516,000 square-foot BCEC becomes a hub of inbound sales and marketing expertise, connection and inspiration.

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What is Negative SEO?

SmartBug Media

Today, ranking first page in Google Search is a mighty feat that requires thoughtful keyword research, content development, social strategy, campaign measurement, and on-site optimization. In the past, negative SEO may have been as simple as hijacking your site with questionable banner ads. Not surprisingly, there are a few bad apples.

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10 Steps to Blend STAT Ranking Data with Site Performance Metrics

Moz

We all know that tactics that worked in 2020 won’t necessarily move the needle in 2021 as Core Web Vitals (CWV) and other signals shuffle to the front. But if there’s one universal truth in SEO, it’s that there are no universal truths. How do competitive SERPS change based on when/where/how users search?

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How Account Pursuit Differs from ABM

Terminus

Marketers will often complain about duplicate, inconsistent, and incomplete entries in their data — otherwise known as “dirty data.”. Yet, all too often, marketers just accept that this is pain they just have to live with. It may just seem like an inconvenience, but it’s actually costing your company.