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How To Use Facebook Video Ads to Generate B2B Leads

KoMarketing Associates

As social media platforms continue popping up and newcomers gain even more popularity, some have suggested Facebook might be losing steam – but, according to recent statistics, it’s showing no signs of slowing down. When it comes to Facebook video ads, they are still a heavily underutilized creative format for B2B brands.

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9 Powerful Ways to Explode Your Email List with Social Media

Optinmonster

Do you want to get more email leads from your social media platforms? Want to know how to convert your social media following into potential leads? Social media is a great tool to attract an online following. In this post, I’ll share 9 ways that you can use social media to grow your email list.

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5 Marketing Trends to Dominate Your Competition in 2021

The Marketing Blender

In a Wyzowl survey, 84% of respondents state that watching a video of a product or brand convinced them to make a purchase, and videos are the favorite type of content that consumers like to see on their favorite brand’s social media. Streamline SEO, leads, and social media posts across all platforms with Hubspot. Our Services.

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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 If you skeptically raised one eyebrow with that last statement, you might be thinking, “Umm, LinkedIn isn’t really a marketing technology company.” LinkedIn Sales Navigator is a great example of the company marketing this capability.

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The Importance of Customer Nurturing Campaigns In 2021

BenchmarkONE

That help, like sunshine on fresh seedlings, has become more important than ever because of the growth in competing products and social media entertainment that can pull customers away at any point. . That light interest that comes with daydreaming allows you to exchange a newsletter or coupon for an email address or app notifications. .

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Creating brand awareness

Ontraport

The Exposure sub-stage is geared towards people who have never heard of your brand before, and it’s all about using organic traffic from social media and article mentions, media placements and backlinks to create brand awareness. The idea of gaining customers sounds pretty straightforward.

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6 Ways Good CX Can Help Mobile Gamers Engage With In-Game Ads

Martech Advisor

Relevant in-game ads can help you target and reach out to this highly engaged audience. In-game advertising (IGA) is the stream of advertising that focuses on ads in video games. Brands are increasingly adopting in-game ads to reach out to a highly segmented user base that has clearly defined interests and preferences.