ClickZ

JULY 22, 2019

As marketers our job is to gather every data point we can, to understand who our customers are and then clearly communicate these insights with the rest of our business. Finding valuable insights in our customer data. We should be constantly evolving our personas, because our customers are constantly evolving.

Paid Content 98

Paid Content Paid Search Agency Cost per Acquisition Ideal Customer Profiles 98

Content Standard

JANUARY 25, 2018

Social media marketing, like social media itself, has come a long way, but social media marketers still struggle to get buy-in from the executive level to fully invest in their success. Less than six months later, our social offerings changed. Image attribution: Priscilla Du Preez. Social Touches Many Facets of Business.

Social Media 78

Social Media Social Marketing Work Management Marketing Management 78

Adobe Experience Cloud Blog

MARCH 17, 2016

Author: Phillip Chen For marketers at growing companies who are ready to make the leap from a small marketing group to a larger-scale function, making their programs larger and more effective is almost always on their minds. I started at Marketo when our marketing team was relatively small, and since then we have more than doubled.

Budget Programs 48

Budget Programs Planning B2B Thought Leadership Allocation 48

SnapApp

JUNE 22, 2016

Matt is the president of Heinz Marketing , an organization that focuses on strategic customer acquisition and retention strategy and execution. How would you recommend they go about this change management process of getting the type of buy-in that they would need from their leadership or from their team to really focus on this stuff?

Marketing Management 48

Marketing Management Focus Group Training B2B Marketing 48

SnapApp

JUNE 22, 2016

Matt is the president of Heinz Marketing , an organization that focuses on strategic customer acquisition and retention strategy and execution. How would you recommend they go about this change management process of getting the type of buy-in that they would need from their leadership or from their team to really focus on this stuff?

Marketing Management 48

Marketing Management Focus Group Training B2B Marketing 48

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

GreenRope

AUGUST 6, 2014

With so many marketers focusing on big data and analytics, it is time we take a step back and look to customer insights to drive our sales and marketing. So, in order to gain such insight, we must collaborate with the consumer and deepen our relationships to find out their emotions and motivations. By Alessandra Ceresa.

P2P 40

P2P Focus Group Buyer Personas Customer Surveys 40

Hubspot

OCTOBER 2, 2019

Mergers and acquisitions -- when two companies come together, two brands come together, as well. After extensive market research, including focus groups and analyzing the data, you've noticed something startling -- your customers (or competitors) aren't who you thought they were. Reestablish your brand's audience and market.

Guidelines 101

Guidelines Paid Search Agency Work Management Marketing Management 101

Velocity Partners

JANUARY 10, 2024

It was strange to read in Bloomberg and the Financial Times that 2023 wasn’t a good year for mergers and acquisitions (M&A). A good decision-making unit is a small and focused group which includes representatives from each of the businesses in the merger. As our CEO puts it, “there are no great names, only great companies.”

Paid Search Agency 89

Paid Search Agency Companies Advertising Agencies Positioning 89

Hinge Marketing

MARCH 12, 2020

Beyond the information on a firm’s bio-pages , these audiences want to understand how your teams work. That means building in features that address every point of the sales funnel, from first-time, casual visitors to companies that are ready to buy. Register for our upcoming webinar – Website Design for Performance: A Playbook.

Marketing Automation Services 121

Marketing Automation Services Design Marketing Websites Service 121

Single Grain

DECEMBER 5, 2023

AI’s list of uses for marketing is constantly expanding, but the main categories we’ve seen are: Customer segmentation and targeting: AI algorithms can analyze vast amounts of customer data to identify patterns and trends, allowing marketers to segment their target audience into more focused groups. Well, that’s somewhat correct.

Marketing AI 52

Marketing AI Marketing Strategy Marketing & Strategy Work Management 52