Valasys

JANUARY 17, 2020

Marketing to businesses, for example, is very different for marketing specifically to the key decision-makers of critically important accounts (Account-Based Marketing). Learn more: How to Use Account-Based Marketing to Acquire High-Value Customers.

B2B Marketing 64

B2B Marketing Marketing AI Marketing Management B2B 64

Outbrain

AUGUST 21, 2019

6) Account-Based Marketing. Account-based marketing or key account marketing is a tactical approach wherein the marketers communicate directly and in-person with an individual prospect or customer account, oftentimes with the key decision-makers. 7) Search Marketing.

Paid Content 29

Paid Content Lead Generation Tactics Lead Ranking 29

Valasys

MARCH 9, 2020

Read more on How to Build Customer Loyalty with Content Marketing. A predictive content strategy in-turn is based on the first & third-party intent-data. & & the demographic, firmographic, technographic & psychographic insights of the customers amassed from an array of channels across the web.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

MARCH 6, 2020

Also, having a centralized platform for collection & processing of personal data of the customers, allows marketers to better understand their customers.

WOMM 45

WOMM Privacy Word of Mouth Transparency 45

Valasys

AUGUST 30, 2019

While it will take some time for the page-equivalents to dethrone & replace the B2B kingdom being ruled by millennials with themselves, the time has come for the marketers to start planning according to the psychographics of Gen Z. Marketers need to focus on & optimize their multi-channel attribution strategies.

Paid Content 49

Paid Content Lead Scoring Lead Ranking B2B Marketing 49

Valasys

MAY 27, 2020

John Jantsch, Founder & President of Duct Tape Marketing describes how to create personalized pieces of content: “Personalization happens when a marketer or salesperson can take a piece of content and make it more useful for a specific prospect or customer.” Write Better Headlines. For Videos.

Copywriting 64

Copywriting Conversion Rate SEO Conversion 64

Valasys

APRIL 15, 2020

Our services including Event Marketing , Content Syndication , Lead Generation , Contact Discovery , Account-Based Marketing , Lead Nurturing & Appointment Setting help you make the right marketing moves at the right time and analytically assess and optimize your marketing endeavors to bring them to maximum fruition.

Lead Nurturing 59

Lead Nurturing Lead Ranking Lead Scoring Sales Qualified Leads 59

Valasys

MARCH 5, 2020

Intent data combines the demographic, firmographic, psychographic, technographic as well as the past browsing histories, cookie-data and the purchase histories of the existing customers as well as the prospects to deduce the most appropriate reason for them to research.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

SalesIntel

APRIL 16, 2021

Further, a whopping 99% of marketers believe customer relationships can be advanced using personalization. Psychographic. Efficiently perform ABM. Technographic, behavioral, and firmographic data can be a deadly combination if you use ABM. Psychographic customer segmentation. Firmographic. Technographic.

Marketing Budget 80

Marketing Budget Psychographics Lead Ranking Webinar Metrics 80

Valasys

FEBRUARY 27, 2020

Performing extensive customer research about the demographic, firmographic, technographic & psychographic insights of the customers allows marketers to segment the prospects into the right clusters to align the organization around the core bottom lines. Data is used to segment the prospects into segments or clusters.

Brand Identity 52

Brand Identity Branding B2B Psychographics 52

Valasys

MAY 29, 2020

Along with an array of B2B Martech software tools, the marketers can also try using customer insight tools such as YouTube Analytics, Google Analytics, and Social Mentions to optimize the personalized experiences being delivered to their customers and prospects.

Marketing Automation Services 69

Marketing Automation Services Enterprise Management Marketing Budget Work Management 69

Valasys

APRIL 17, 2020

An effective way to use content marketing to acquire precious external business information is to research the demographic, firmographic, technographic, psychographic and other details about specific organizations. Do your homework and research information about specific organizations.

Content Marketing 59

Content Marketing Planning Business Work Management 59

Valasys

APRIL 3, 2020

The audience segmentation is based on several criteria such as demographic, firmographic, technographic, psychographic, fit-data, intent-data , past browsing history, research methodologies and buying behaviors of the customers. This helps in audience segmentation and in identifying the unique attributes of each segment.

eCommerce 52

eCommerce B2B Enterprise Management Customer Satisfaction 52

Directive Agency

MAY 9, 2017

B2B marketing is no easy task. There’s a constant battle between: do I target my exact buyer with account-based marketing or do I go after the larger audience in the hope that my end buyer finds me? As a first step, it’s critical you outline and understand the buyers involved at your target accounts.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85