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Channel, partner, and ecosystem tech is one of the hottest categories in martech today

chiefmartech

That was also the post where he boldly estimated that there were 100,000 software companies in the world — a rather staggering number that he expected to grow to 1 million by 2027. (“We’re gonna need a big chart,” I quipped, thinking of the modest 5,381 solutions on the 2017 martech landscape. billion by 2027.

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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. You can argue that thought leadership is all about taking a stand and presenting a strong opinion to challenge the way people think.

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8 Proven tactics to increase your social commerce sales

Unbounce

billion by the year 2027. Influencers already have an audience of loyal followers that trust their opinions. Instead of using business social media accounts only for user engagement, social commerce allows brands to take advantage of their captive audience with shopping abilities built-in to their posts. Team up with influencers.

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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce Marketing Cloud

In fact, more than half of consumers (52%) have purchased an item secondhand in the last year, and the resale market is expected to reach $70 billion by 2027. Most shoppers expect to see feedback and reviews before making a purchase, and UGC provides value by showcasing the experiences and opinions of real customers.

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Where To Find B2B Sales After COVID-19?

Belkins

As this research shows, the worth of the global 3D printing market for 2019 was over 12 billion USD and it’s predicted to increase by 14% from 2020 to 2027. Contrary to popular opinions, digital collaboration software can do more than help white-collar workers organize their project management.

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A Complete Guide to Account-Based Marketing

Metadata

billion by 2027. Bring in key decision-makers from those areas to give their opinion through each step of your marketing approach. With ABM, if you can determine the right bait, the greater your chances of reeling in big accounts in your target audience and generating demand for your products and services.

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25 In-App Advertising Statistics to Supercharge Your Strategy

Single Grain

13) Global Revenue Generated via Mobile Purchases Estimated to Reach 68.74% in 2027 ( Statista ) Projections suggest that the market for in-app advertising will witness a remarkable upswing in 2027, with an estimated global share of 68.74% of revenue coming from mobile transactions.