Single Grain

DECEMBER 30, 2019

In other words, it increases a website’s visibility in the SERPs which leads to more organic traffic to your website. Well, for starters, the share of organic search results will continue to gradually decline as more ads rule the SERPs. The search engine results pages (SERPs) are not the same as they used to be even a few years ago.

Trends 139

Trends SEO Lead Ranking Lead Scoring 139

Kevin Indig

JUNE 5, 2023

From Google (bolding mine): Last year, we started rolling out automatically created assets (ACA) for Search ads, which use content from your landing pages and existing ads to generate headlines and descriptions. More SERP Features and ads are already leading to organic traffic erosion , especially in ecommerce.

Paid Search Agency 78

Paid Search Agency Automation Google Ads 78

Valasys

JANUARY 2, 2020

billion by 2024. 4) Expect Fewer Organic Results on the Search Engine Result Pages (SERPs): According to a report by WordStream, Google has reduced the ideal 10 search listings to 7 on over 18% of their searches. According to Cardinal Digital Marketing, internet users are satisfied with the first three pages of search engines.

Paid Content 64

Paid Content PPC Trends Marketing AI 64

Convert

MARCH 2, 2022

Almost 70% of consumers surveyed by Unbounce report that page speed is a factor in their purchase decision. eCommerce stores are kinda slow by default, due to the sheer volume of pages and products. Try to get your store and pages to load in under 3 seconds. Overhaul Your Product Pages. Most product pages are just awful.

Optimization 64

Optimization Lead Ranking Elasticity Work Management 64

Convert

MARCH 2, 2022

Almost 70% of consumers surveyed by Unbounce report that page speed is a factor in their purchase decision. eCommerce stores are kinda slow by default, due to the sheer volume of pages and products. Try to get your store and pages to load in under 3 seconds. Overhaul Your Product Pages. Most product pages are just awful.

Optimization 52

Optimization Lead Ranking Elasticity Work Management 52

Single Grain

APRIL 25, 2022

For example, when you Google a search term, the results that appear at the top of the SERPs are always the paid results (i.e. But getting to the top of the search engine results pages with SEO alone can take more time than you'd like. When paired with an optimized post-click landing page , ads reach their full potential.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Single Grain

NOVEMBER 14, 2023

To maximize your chance of achieving a positive ROI on the platform, you need to be thinking mobile-first when designing your creative, writing your copy, and building your landing pages. These display three or more products at the top of the search engine results pages (SERPs). Sponsored products. Display ads.

PPC 98

PPC Cost Per Click Paid Search Agency Cost Per Thousand 98

Single Grain

DECEMBER 20, 2023

Programmatic SEO pages have become as a game-changer, revolutionizing how businesses approach search engine optimization. This innovative strategy leverages algorithmic tools and automated processes to create vast numbers of web pages, each optimized for highly specific search queries.

SEO 52

SEO Long Tail Marketing Keywords Content 52

Single Grain

MARCH 5, 2024

Use Keywords Wisely: Keywords signal to search engines what your content is about and help them match your pages to the appropriate search queries. Elevate Search Rankings 4) Page Speed Page speed is particularly crucial for mobile users, who often rely on less stable internet connections. Single Grain’s SEO experts can help!?

Lead Ranking 94

Lead Ranking Lead Scoring SEO Tips 94

Hubspot

OCTOBER 9, 2019

To be seen as an expert, you can create a pillar page, which is essentially a longer blog post that broadly covers all aspects of a topic. Christina Perricone, team manager of HubSpot's pillar page content, says, "The pillar cluster model organizes content on your site around a single topic and search term through internal linking.

Paid Content 78

Paid Content Traffic Marketing Websites Lead Ranking 78

Convince & Convert

MARCH 6, 2024

85% of marketers have used Video to Boost their Website SEO Research has shown that Google search algorithms are more likely to rank websites with video content higher up on SERPs [source]. Adding content such as introductory videos and product adverts to your landing pages can improve your website’s SEO.

Stats 189

Stats Marketing Budget Video Marketing Marketing & Strategy 189

Single Grain

NOVEMBER 28, 2023

Google is getting so good at anticipating users’ intent that it’s now fashioning tailored SERPs with information connected to the user query. can be leveraged to build SEO-optimized site pages in a fraction of the time it would take to build them normally. From there, AI writing tools like Jasper or Copy.ai

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126