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How to Balance Personalized Marketing With Data Privacy in 2021

Webbiquity

Yes, privacy legislature is excellent news for consumers, especially when considering the consequences of data breaches. Nonetheless, the rules can be overwhelming for marketers just trying to do the right thing. falls under these privacy regulations. Finding Balance Between Personalization and Privacy. Summing Up.

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How to Avoid Being Banned on Social Networks + What to Do if You Are

Webbiquity

Getting banned on social media in 2021, at least temporarily, has unfortunately become a regular thing for many users. Not Following the Rules Can Get You Cut Off. If you don’t the rules on Facebook, for example, they will lock you out of your account. Twitter has its own rules for some and not for others.

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Web analytics is badly broken 

Martech

For example, In 2017, Apple introduced Intelligent Tracking Prevention , one of the company’s first forays into privacy-enhancing technologies, which limits the effectiveness of third-party trackers in Safari. A 2021 study from YouGov suggests that most countries are registering a maximum 60-70% cookie banner acceptance rate.

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Metaverse dangers: How to protect brands from the dark side

Sprout Social

And with metaverse investments surpassing $120 billion dollars in early 2022—more than double the investment in 2021—brands can’t afford to avoid resolution. Here are metaverse dangers brands should be aware when joining the metaverse: Metaverse privacy concerns Without a doubt, privacy is one of the most pertinent metaverse dangers.

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New Privacy Standards Coming to Apple & Google App Stores

Convert

The “privacy labels” show on the apps’ pages in the App Stores, so that users see how their data is handled before downloading instead of having to parse through hidden privacy policies. It’s a move away from having users dig through lengthy privacy policies — which we know most people don’t read anyway.

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Event compliance: busting 5 myths in the pharma industry

SpotMe Blog

It’s time to show life science companies that it’s never been easier to follow event compliance rules with hybrid and virtual event platforms. It is therefore key for medical events to rigorously respect compliance rules. And that there are many ways to keep HCPs engaged while complying with laws and regulations.

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How to Choose a Privacy Compliant A/B Testing Tool (Our Guide for German Optimizers)

Convert

The EU, for example, passed the landmark General Data Protection Regulation (GDPR) in 2018, to tighten data privacy regulations and California enforced the California Consumer Privacy Act (CCPA) in 2020. A/B testing companies are now taking extra measures to comply with these new rules. ePrivacy (Cookie Law) (2002) Ensures ??”

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