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How B2B marketers can strategize LinkedIn Advertisement in 2019

Valasys

Whether they be demand generation marketers focused on lead generation, B2B marketers looking to build brand resonance or marketers striving for both the aforementioned purposes, LinkedIn is the social networking platform having a goldmine of a diverse suite of marketing solutions for all of them.

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How to Define & Measure Social Media KPIs – Part VII

Valasys

Reddit is among one of the many social media channels that have emerged as an operative source of referral traffic. of Generation X & 48.2% Reddit is a largely untapped social media website & with 330 million active users is at par with Facebook & LinkedIn in terms of traffic. billion users across the globe.

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5 Ways Artificial Intelligence Scales up B2B Sales & Marketing

Valasys

A forecast from Deloitte Global for 2019 stated that 70% of the B2B companies will gain AI capabilities through cloud-based enterprise software. The evolving researching habits of the customers & their extensive digital footprints generate a huge bulk of data which is scattered pretty much everywhere. 2) Predictive Analytics: .

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How to Define & Measure Social KPIs – Part 4

Valasys

In the previous 3 parts of the blogs created on Social Media KPIs , we discussed the vitality of defining & measuring the impactful Social KPIs for 2019 for the platforms such as Facebook, Twitter & Instagram. Leads Generated : It is the number of prospective customers that are acquired via LinkedIn advertising campaigns.

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Top 10 Email Marketing Tools & Why You Need Them

Valasys

According to a report by Emailmonday.com, email generates $38 for every $1 spent which implies an astounding ROI of 3800%. Choosing the right email marketing tool means one doesn’t have to worry about writing a personalized & catchy subject line for your email & about generating a great email signature.

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How to Define & Measure Social Media KPIs Part V

Valasys

87% of the marketers use videos as a marketing tool (Source: Wzyowl, 2019) & 85% of all internet users in the United States watch online video content (Source: Statista, 2018). Marketers need to track the traffic sources of their YouTube channels. Videos are an impactful way of advertising.

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How a SoLoMo (Social, Local & Mobile) Content Strategy Aids B2B Marketing

Valasys

Thus, marketers are able to generate meaningful & relevant content for prospects to optimize sales conversions. According to a Global Digital Report published in 2019 by Hootsuite.com, the total number of social media users worldwide is 3.484 billion, with an annual upsurge of 9% over the year. Social Marketing: .