Remove 2015 Remove Broadcasting Remove Storytelling Remove Video Marketing
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One Content Marketing Prediction for 2015, in Six Parts

Content Standard

If you have already blocked off your calendar and scheduled your “out of office” reply for February 27, 2015, you know a little about great storytelling. I mention this because I have just one content marketing prediction to offer for 2015: We will begin to tell extraordinary stories together.

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Is “Sadvertising” an Effective Video Marketing Strategy?

Content Standard

Duracell’s latest commercial hooked me within seconds, an impressive feat for a skippable video ad. Something about the video marketing strategy in this spot felt different than the usual video fare. Click here to view the video on YouTube. It took a battery commercial to change my mind—and bring me to tears.

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10+ Examples of Awesome Integrated Marketing Campaigns

SocialPilot

In 2018, The New York Times published a simple video demonstrating the clarity of news production in its office. These videos were specially designed to not only establish Wells Fargo’s credentials as a reputed bank but also to dispense important financial information to its customers.

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6 Influencers, 8 Blogs, and 10 Books on Video Marketing You’d Be Cray Cray Not to Follow

Vidyard

And since 2015 has been predicted to be the year of video marketing , soaking in everything you can about using video as part of your digital marketing initiatives is a smart move. Video’s a ‘rising’ medium. But this list should keep your video marketing belly full for at least a few months!

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The Essential List of Content Marketing Statistics and Data

ClearVoice

“Near Me” searches have risen 900 percent since 2015. Nearly two-thirds of brands publish their video content on YouTube. Nine out of 10 digital video viewers watch videos on YouTube. Content marketing statistics for video. Web users spend nearly seven hours per week consuming digital video content.

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9 Content Studio Examples to Prove It Can (and Often Should) Be Done In-House

Content Standard

We could tell you all about the other, exciting new possibilities feasible in launching an internal content studio—the kind that does much of the brand storytelling work traditionally assigned to creative agencies. “Not 24-hour news, but a company that puts out live, programmatic content on a schedule with broadcast quality.”

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10 Social Media Challenges Your Business Must Overcome

Sprout Social

Every day, 95 million photos and videos are uploaded to Instagram, over 500 million Tweets are sent on Twitter and more than 350 million photos are added to Facebook. President Barack Obama’s “Four more years” Tweet held Twitter’s top most Retweeted spot until Ellen’s 2015 Oscar selfie. Four more years. pic.twitter.com/bAJE6Vom.