Remove 2014 Remove Blog Remove Curation Remove Stats
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6 Stats B2B Marketers Must Pay Attention To in 2014

KoMarketing Associates

From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. 39% of marketers want to increase investments on curated content marketing. As eMarketer notes however, “Curation is not as easy as simply finding and sharing content.

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12 (of the) Best Content Marketing Infographics of 2013

Webbiquity

Matt Baglia cites an infographic from SlickText.com that includes some interesting stats about the value of custom content, such as that “60% of consumers feel more positive about a company after reading custom content on its site,” making them more likely to buy from that company. by Whole Brain Marketing Blog.

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How to Fight the Infobesity Monster with Quality, Shareable Content

KoMarketing Associates

With 2014 practically in the rear-view mirror, I thought I’d take a look back at some of the more shocking content statistics from this past year. 82% of marketers who blog see a positive ROI for their inbound marketing ( HubSpot ). 58% of B2B marketers plan to increase their content marketing budget ( Top Rank Blog ).

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Best Marketing Books You Need To Read

Brightedge

Marketing: A Love Story, How to Matter to Your Customers by Bernadette Jiwa, 2014. Don't Make Me Think Revisited : A Common Sense Approach to Web Usability By Steve Krug, 2014. Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley, 2014. He covers the implications for web site content as well.

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9 Highly Reputable Resources for Compelling Marketing Stats

Hubspot

Statistics lend authority and weight to your blogs, ebooks, and social media posts. Self-described as a “research discovery engine,” Factbrowser compiles the latest power stats on business and technology from reputable sources, like Nielsen, Forrester, Gartner, Google, and more. However, not all statistics are worth citing.

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Our Favorite Online Marketing Posts of 2013

KoMarketing Associates

After all, it’s been a crazy year of updates from both search engines and social networks, and 2014 promises to bring more of the same. 50 Awesome Content Marketing Stats – Amanda Nelson, ExactTarget. Who doesn’t love stats? Dennis Cohen (SEO Analyst). Mike Pickowicz (PPC/SEM Analyst).

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Five Ways to Get Better Business Blogging Results

Webbiquity

Although business blogging is now widespread— 66% of all marketers and 75% of B2B marketers use blogs in their social media content—not all business bloggers are getting the results they’d like to see. If you’d like to increase the impact of your company blog, these insights from recent research can help.