Adobe Experience Cloud Blog

NOVEMBER 23, 2015

In fact, mobile video ad spend in the United States more than doubled from 2013 to 2014—up to $1.5 billion—and is predicted to reach $6 billion by 2018, according to eMarketers. YouTube users are already used to seeing pre-,mid-, and post-roll ads so the experience is pretty conventional. Make it interactive if you can.

Trends 48

Trends Marketing & Strategy Marketing Strategy Mobile Advertising 48

Webbiquity

APRIL 14, 2014

The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). However, just 62% of marketers say that LinkedIn is effective, while 50% say the same for Twitter and only 30% of B2B marketers view Facebook as effective. billion visits per month compared to Facebook’s 809 million.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

RebelMouse

OCTOBER 23, 2018

It seems every industry shift this year has been a result of Facebook's friends-and-family. We were very dependent on Facebook in 2013. Nearly two years later, confidential information made public in October 2018 revealed that Facebook may have grossly overblown metrics when the rush to video first began.

CMS Development 56

CMS Development Enterprise Management Emarketing Content 56

Webbiquity

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. 12 Facebook Statistics and Facts. Ber|Art ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

Webbiquity

DECEMBER 1, 2015

And ongoing changes by Facebook and other social networks that result in lower organic reach render many of yesterday’s effective marketing tactics far less useful today. 90% of companies now use social media for business purposes – up from 60% in 2013. But YouTube, Google+ and LinkedIn drive the most engaged traffic.

Social Media 100

Social Media Stats Media Emarketing 100

Marketing Insider Group

JANUARY 2, 2015

Emarketer ). 52% of marketers generated a lead from Facebook in 2013. 43% of marketers generated a customer from LinkedIn in 2013. In 2013, 38% of B2B marketers were using infographics, compared with 51% in 2014. The Claim: Social content builds brand engagement: Facebook. Diode Digital ). CMO Council ).

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

Biznology

FEBRUARY 21, 2013

There’s no way to connect with your Facebook friends who might also be on Vine. Vine does offer the capability to share videos to Facebook and Twitter and to embed them on a blog or website. If Handley and others are right, what makes Vine better than your typical YouTube video for marketing? Ease of sharing. v/bnbA96Yp7pj.

Video Marketing 80

Video Marketing Emarketing Social Networks Network Marketing 80

SnapApp

DECEMBER 4, 2017

It may be time to consider how you can better participate on these channels and get the most out of the opportunities presented by mediums like Twitter, LinkedIn, Instagram, and Facebook (to name a few.). . . #13. Compared to statistics from 2013, marketers now consider brand awareness to be more important than customer acquisition.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

JANUARY 17, 2011

Facebook is the world’s most visited social media brand with 54% of the worlds internet population visiting the brand. More than 700,000 local businesses have active Pages on Facebook. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. Are Twitter Followers Better Than Facebook Fans?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. eMarketer ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. eMarketer ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Online Marketing Institute

NOVEMBER 1, 2010

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% billion this year Source : eMarketer B2B interactive marketing spending will climb to nearly $4.8 I was just wondering what.

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Webbiquity

AUGUST 5, 2013

What are the best days and times for Facebook updates? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. eMarketer ). Small businesses?

Statistics 100

Statistics Social Media Social Marketing Paid Search Agency 100

Hubspot

JUNE 19, 2013

Oh and it also has 50 million YouTube views since it was released last November, and has decreased metro deaths by 20%, according to Business Insider. A report by eMarketer shows the ad spending growth is slowing down year over year, with only a 2.8% And yes the tune will absolutely get stuck in your head. Ughhh what a buzzkill.).

Emarketing 28

Emarketing PR Google Youtube 28

Webbiquity

FEBRUARY 7, 2012

Also noted: • One in four Americans watches a YouTube video every day. • 71% of companies now have a presence on Facebook. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 hours, on facebook it’s 3.2

Paid Content 100

Paid Content Social Media Statistics Research 100

Hubspot

APRIL 27, 2016

As for the age range of their users, eMarketer reported that 45% of all Snapchat users in the U.S. Because they found it was an even better way to showcase their radical approach to transparency than other social networks like Facebook. Facebook is a spot for updating our community and having one on one conversations," read the post.

Brand Identity 28

Brand Identity Branding Best Practices Social Media 28