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The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit

NuSpark Consulting

Flow charts were designed on paper with markers and rulers. Where SEO connects prospects to websites for further research, paid search connects prospects to specific landing pages and microsites, designed specifically for lead generation. We love web designers, but a web designer doesn’t mean he/she is a web marketer.

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How 3 UK Brands Reached Their Audiences With Great Content

Contently

The site launched in May of 2015, and unlike the company’s other blogs , which tend to focus solely on real estate, it addresses a broader range of topics like avant-garde design and the future of charging stations for electric cars. The content is organized into four sections: Trends, Places, Economy, and Industry.

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What It Means to Get Branded Content Right

Content Marketing Institute

Autodesk’s AutoCAD computer-aided design (CAD) software is used by millions of architects and mechanical engineers. As definitions go, it’s a good start; but it doesn’t really get to the heart of what sets efforts like BMW’s The Hire apart from other forms of content marketing, let alone why 74.5% For its Original.

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How 3 U.K. Companies Became High-Class Publishers

Contently

The site launched in May of 2015, and unlike the company’s other blogs , which tend to focus solely on real estate, it addresses a broader range of topics like avant-garde design and the future of charging stations for electric cars. The content is organized into four sections: Trends, Places, Economy, and Industry.

Class 60
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Content Investments Effective When Aligned to Facilitate Buyer’s Journey

The ROI Guy

However, marketers do indicate that even with substantial and increased budgets in 2012 to support content development and distribution, their number one challenge remains producing the right type of content that effectively engages prospects and customers (41%). Why the proposed solution?

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Healthcare Schema Markup and What It Means to Your SEO Efforts

EMagine B2B Blog

When discussing healthcare schema markup, I am referring to schema that is targeted at web use cases and I am not referring to schema that is designed for clinical markup or clinical data exchange. This initiative grew from a collaborative project that began back in 2012. Healthcare Schema Usage for Hospital Websites. Medical Cause.

SEO 58
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Don’t Be Scared, Be Prepared: How to Manage a Social Media Crisis

Convince & Convert

Create a landing page or microsite on the website, or designate a single social media channel and put all the information about the crisis in one place. Once the information is collected and a central FAQ hub is designated, it’s time to roll up the sleeves and let people know you’re in for the long haul. We can help.