Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. First – What are the objectives? What questions are you trying to answer?

Social Media 158

Social Media Media Paid Content Work Management 158

Online Marketing Institute

MAY 18, 2010

Longer sales cycles due to more complex products and services and business purchasing processes often require more information. Longer sales cycles due to more complex products and services and business purchasing processes often require more information. The operative word in that last sentence is “start&#. How many off site?

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Web Presence Optimization Tips and Tactics (Though They Don’t Call Them That).

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Convert

JANUARY 31, 2022

You know that A/B testing unravels insights that can translate into business growth and set new records in revenue generation, but the problem is when you sit down to test something on your website, landing page, email, etc. That’s all well and good, but what if you don’t know what to test? and turn up blank. and turn up blank.

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52

Convince & Convert

JULY 8, 2010

I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies. philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convert

APRIL 25, 2023

Here are 3 examples from peer reviewed research to shed light on the variance: “Artificial intelligence is the study of how to make computers do things that, at the moment, people do better” (Russell & Norvig, 2016, p. The casual mention of AI has been around for decades. No definition = no ceiling on what’s fair game!

Marketing AI 52

Marketing AI Optimization Multivariate analysis Marketing Automation Services 52

Marketing Insider Group

SEPTEMBER 30, 2010

Similarly, the Harvard Business Review wrote in Why Sales and Marketing Are at Odds — or Even War : The ongoing conflict between sales and marketing is the “elephant&# in the room at many companies. If you are asking if we need to align with sales, go find a new profession. In BtoB Magazine , Karen J.

Sales Management 100

Sales Management Top of Funnel Planning Paid Search Agency 100

Convince & Convert

APRIL 8, 2010

Because as a content consumption device, the iPad is simply without peer. Before that fabulous, glorious day, one of my jobs at home was to jump up and twist the channel knob at the whim of my parents, like some sort of orthopedic carpal-tunnel experiment gone astray. Less than seductive technology. I have found this to be a poor comparison.

Paid Search Agency 138

Paid Search Agency Content Social Media PR 138

Online Marketing Institute

NOVEMBER 2, 2010

But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Judging Categories Previous winners How can we help you? Theyre missing out on a hugely powerful asset. Theres a never-ending dialogue about the difference between B2B and B2C marketing.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Marketing Insider Group

JULY 8, 2010

One place I often turn for mental “fresh air&# is the Business-to-Consumer space where there is certainly no lack of bright, creative minds dreaming up the next big thing. Today I’m writing about a post I just re-read called “Innovation Insanity” produced by the excellent team at trendwatching.com. How about your clients’ needs?”

Marketing Management 100

Marketing Management Peer-to-peer Burn Rate Customer Satisfaction 100

Marketing Insider Group

JULY 8, 2010

One place I often turn for mental “fresh air&# is the Business-to-Consumer space where there is certainly no lack of bright, creative minds dreaming up the next big thing. Today I’m writing about a post I just re-read called “Innovation Insanity” produced by the excellent team at trendwatching.com. How about your clients’ needs?”

B2B Marketing 100

B2B Marketing Marketing Management B2B Planning 100

Convince & Convert

APRIL 22, 2010

April 22nd, 2010 |Written By: Jay Baer | View Comments Tweet Maybe what we need is a little deconstruction. We’d all be much better off if we stopped lumping everything under the social media, and instead focused more on the SPECIFIC outcomes that socialization of business can produce.

Social Media 130

Social Media Paid Content Media Advertising Agencies 130

Directive Agency

JUNE 18, 2019

On this episode, we interview Joel Klettke, who is the founder of Business Casual Copywriting and Case Study Buddy. Maybe you’re using kind of robotic language and you’re not thinking about the user experience in terms of the messaging as much. Blake Emal : Welcome to the Yours in Marketing podcast.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

On this episode, we interview Joel Klettke, who is the founder of Business Casual Copywriting and Case Study Buddy. Maybe you’re using kind of robotic language and you’re not thinking about the user experience in terms of the messaging as much. Blake Emal : Welcome to the Yours in Marketing podcast.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Convince & Convert

SEPTEMBER 23, 2010

Put any search term or combination of terms into Kurrently, and instantly receive the chronicle of RIGHT NOW, with Tweets and Facebook status updates organized by date stamp. Gilbert noticed the RTs immediately, as he is constantly monitoring the search term “kurrently&# on Kurrently (natch). Or Microsoft.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. We’re all hungry for data. Marketers, we’re told, need to think like publishers. But which networks are most effective for spreading the content produced? How are marketers measuring social media success? hours to 6.3

Paid Content 100

Paid Content Social Media Statistics Research 100

Convince & Convert

SEPTEMBER 2, 2010

When was the rule written that business had to be all-business? The anthropomorphization of business is an interesting, satisfying challenge because it runs directly counter to what most businesspeople have been taught, and their corresponding comfort zone. Family, friends, colleagues. Life is so boring under those conditions.

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Twitter 148

Twitter CRM Business Paid Search Agency 148

Convince & Convert

APRIL 27, 2010

He is without peer. Louis to Phoenix, coming back from SocialFresh. I’ll probably fly 150 segments this year, which is a lot, but nowhere near Chris Brogan territory. Today, I’ve fortunately been upgraded to first class, which happens infrequently because I travel enough to make it exhausting, but not enough to make it rewarding.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Convince & Convert

SEPTEMBER 20, 2010

May 6th, 2010 |Written By: Jay Baer | View Comments Tweet Does this sound familiar? May 6th, 2010 |Written By: Jay Baer | View Comments Tweet Does this sound familiar? Within 12 months of its invention, 1,200 companies entered the radio “business&# in some form or fashion. And that’s the problem. And that takes time.

Social Media 161

Social Media Media Webinar Metrics Marketing & Strategy 161

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Citing these and other statistics, Laurie Sullivan ponders the meaning of the term “search engine.” Or that 73% of U.S. ” Nearly a quarter prefer video content to text.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100