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The Strategic Ensemble Behind Effective Content

ClearVoice

Then, they verify and analyze information to support content development. Similarly, content researchers bring factual accuracy, context, and depth to the table. Content researchers collect data, statistics, facts, and insights relevant to a specific topic. The writer’s role is often not limited to writing.

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Celebrating agency excellence: our 2018 Partner of the Year

Sprout Social

The Sprout agency team and I work with 1,000 agency partners and thousands of agency customers. These social media and digital marketing agencies offer best-in-class services and consulting to their clients, big and small. That, plus SEO, SEM, PR, email marketing, web development and more.*. It’s a lot.

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9 Proven B2B Marketing Strategies for 2024

sagefrog

In Sagefrog’s 2024 B2B Marketing Mix Report , we found that B2B marketers’ top objectives for the year ahead are brand awareness, lead generation, client retention, and sales support. Explore nine essential B2B marketing strategies that can help companies succeed in all of these areas in 2024. Learn more in section 6!

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32 social media training resources and courses every marketer needs

Sprout Social

Additional resources: Article: Social media crisis plan. Guide: How to build a social media crisis management strategy. Worksheet: Social media brand crisis retrospective worksheet. Paid social media marketing training and resources. Introduction to Social Media Strategy (LinkedIn Learning). Level: Beginner.

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Contently Case Story: How JLL Used Editorial Technology to Facilitate Global Content Production

Contently

While we still produce this content, we have expanded our storytelling efforts as a way to demonstrate JLL’s expertise and to reach more diverse audiences.” Several years ago, they realized the companies they admired were producing high-quality content that covered topics that went far beyond promotional material. “We

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75 PPC Influencers Who Are Changing The Game

Atomic Reach

She has vast experiences to share, from in-house to agency. Mel Carson is an influencer in the spheres of social media, and personal branding. He takes digital PR strategies to a whole new level. He also partners with SalesX in helping companies grow with the help of AdWords. Find her on Twitter and LinkedIn.

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Create your social media campaign plan for 2019 (with editable worksheets)

Sprout Social

Although any top-of-funnel social traffic is a good sign for brands, the ability to measure the financial value of that traffic is crucial for accountability. By knowing what your social traffic is worth you can justify your time and money spent on social. Organic social. Paid social. Social storytelling.