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10 Top AI-Based Tools for Marketing and Sales

Webbiquity

sending influencer outreach emails) or to perform common tasks more effectively (e.g., Send² (Send Squared) is a unique AI-based predictive marketing system that helps you determine what email, text, SMS or MMS to send, when to send, and whom to send it to. Respona helps personalize outreach efforts at scale.

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20 Questions: Email Marketing

SendX

Social media has grown at an exponential rate over the last ten years. However, email marketing is still the preferred method for promotions and has a much higher conversion rate than social media - think something like 6.05% to 1.9%. According to McKinsey, email marketing is 40 times more effective than social media outreach.

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Humanity-Infused Marketing: 6 Martech Tools/Techniques That Enable Connection

ClearVoice

An article by MarTechAdvisor explains that “interactive email content increases the click-to-open rate by 73 percent and adding videos to your email content can boost click rates up to 300 percent.” SMS personalized outreach. So, how can you get started sending appropriate marketing messages via text message?

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53 Sales Follow Up Statistics

Zoominfo

Whether you conduct your sales outreach by phone, social media, or email—it’s undeniably an essential aspect of B2B sales. Subject lines with more than 3 words experience a drop in open rate by over 60% ( source ). Personalized emails including the recipient’s first name in the subject line can boost open rates by 29.3% ( source ).

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Conversational Content: How to Market Through Text Messaging and Chatbots

Content Marketing Institute

Conversational interactions between content consumers and brands – via SMS text-style messaging and chatbots – are redefining how marketing teams can engage their audiences. SMS or texting, which require users to opt in, allows you to reach your content consumer via a native app on their phones. Timing made the difference between 1.8%

SMS 110
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How COVID-19 Has Impacted Business: A 6-Month Retrospective

Hubspot

Take sales emails as an example — sends have nearly doubled since March, but open rates continue to remain well below pre-COVID levels. In this post, we'll take an in-depth look into buyer interest, marketing and sales outreach, and sales outcomes over the past six months. Web Traffic. Marketing Emails.

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Why Intelligent Virtual Assistants Are Used by More Enterprise Companies Every Day

Conversica

Here’s an example of an Intelligent Virtual Assistants in a Sales scenario: When a lead comes in, the IVA sends a message to him or her through email or SMS. The IVA will persistently and politely continue its outreach to prospects.