Single Grain

MAY 20, 2021

We’ve all seen it happen: The marketing team makes drastic changes to the site in the name of UX, and causes the rankings to drop. Or the marketing team delivers a fantastic piece of copy, only to have their wings clipped by the SEOs. But conversion rate optimization (CRO) doesn’t have to conflict with SEO efforts. Well, yes and no.

SEO 98

SEO Lead Scoring Lead Ranking Traffic 98

Convert

MAY 12, 2022

And as most Shopify store owners eventually learn and good CRO agencies will tell you, SEO isn’t a one-and-done strategy. The continual improvements compound over time. But there are best practices that you can and should follow. On-page SEO. Create user-friendly navigation Add structured data Speed up your load time. Let’s start with basic SEO.

Paid Search Agency 69

Paid Search Agency Optimization Advertising Agencies Ad Agencies 69

Convert

SEPTEMBER 8, 2021

Or better still, how can you run more tests and get more information during the same time period? That’s where multivariate testing comes in. It allows you to test multiple elements all at once, to see which particular version works best. With an A/B test , we test a single variation page vs the original control design.

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Convert

MARCH 21, 2023

Ever wish you could read minds and understand what users really think about your website or app? Well… that’s impossible (sorry to get your hopes up), but heatmap and session replay tools come reasonably close. This article was months in the making. There’s more in the red part and less in the violet. It’s called color temperature.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

ConvertKit

MAY 7, 2019

We should not see privacy and data protection as holding back economic activities. As the number of online, location-independent businesses continues to climb, it’s important to keep GDPR top-of-mind when you create your email opt-in forms. They are, in fact, an essential competitive advantage. How to be GDPR compliant.

Privacy Policies 49

Privacy Policies Examples Opt-out Opt-in 49

ConvertKit

MAY 7, 2019

We should not see privacy and data protection as holding back economic activities. As the number of online, location-independent businesses continues to climb, it’s important to keep GDPR top-of-mind when you create your email opt-in forms. They are, in fact, an essential competitive advantage. How to be GDPR compliant.

Privacy Policies 49

Privacy Policies Examples Opt-out Opt-in 49

CoSchedule

DECEMBER 19, 2022

By signing up, you agree to CoSchedule’s terms of service, end user agreement, and privacy policy ; you are 16 years or older; and you will receive information from CoSchedule from which you can opt out at any time. To give you some ideas, here are some samples to check out. However, they’re sometimes overlooked, too.

Template 131

Template Examples Best Practices Contingency Planning 131

ClearVoice

JULY 29, 2019

Instead, they have covered their bases by updating their privacy policies and ensuring their software allows you, as the user, to easily export and delete content, at your users’ requests. If you are coupling the survey with a newsletter opt-in process, make sure the opt-in is “active” and not “passive.”

Google 88

Google Enterprise Management Work Management Marketing Management 88

Online Marketing Institute

JUNE 22, 2009

Over 45 breezy pages of good, solid advice about thought leadership and content marketing for B2B marketers like you. Come and get it! Read more… Doug Kessler | June 11th, 2009 | 3 comments Choose your patients carefully The most respected surgeons in the world have the best survival rates. Seemed to go really well.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

QuanticMind

SEPTEMBER 29, 2016

Now that SMX East 2016 has drawn to a close, we have our final day’s session insights to share. And now, the quick hits of Day 3: Mobile PPC suggestions from “Your Mobile PPC Sucks (But It Doesn’t Have to)”. Featuring: @MaddieMarketer. One in four websites has not been designed to reach a mobile audience. Featuring: @kevinflemingjr.

Conversion Rate 40

Conversion Rate PPC Paid Search Agency Cost Per Click 40