Convince & Convert

AUGUST 2, 2010

More from Convince and Convert You Are Pissed Off at the Wrong Guy Taking Consumer Reviews Viral with Facebook Are you spending enough on digital marketing? Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web.

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Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

Convince & Convert

SEPTEMBER 21, 2010

Many successful social media programs take months (or even more than a year) to really germinate. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? Absolutely. This is all to the good.

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Convince & Convert

AUGUST 19, 2010

Virality, Quick and Easy Once the stories are approved and posted on the blog, RESMARK automatically triggers another email, notifying the author and asking them to share the story on Facebook, Twitter, and elsewhere. And thanks to for tippping me off to Compendium. Wasn't aware of it before but sounds like something I need to dig into.

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Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

MAY 13, 2010

I think Charlene Li may have coined this one) The goal of social media is to turn customers into a volunteer marketing army. It’s not viral unless it is. Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent.

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Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

MARCH 25, 2010

New YouTube video that goes viral. jaybaer: A Social Media Scoreboard That Works [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. A new product launch. A write up on a blog. Trade show. You’ll be able to easier understand how these events drive social success using Swix. Im Jay Baer.

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Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

AUGUST 10, 2010

If it is, we’ll include it in Viral Heat. Viral Heat data includes location, wherever available. McCann , Viral Heat Did you enjoy this blog post? New metrics should be developed to understand the impact of social media on sales and new metrics to understand the secret of viral process and of the strength of influence.

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Paid Content CRM Paid Search Agency Social Media 134

Convince & Convert

FEBRUARY 23, 2010

If you’re trying to gain customers, your social program is more about content creation, influencer identification, and virality. When we talk monitoring not just for PR/Marketing but product or service development and industry related news as well. link] [link] Van Santen Netwerk Social media strategie: pro-actie of re-actief?

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Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

APRIL 14, 2010

[link] [link] Hot In Business The Key to Social Media Success is Just 2 Letters | Integrated Marketing and Media | Social Media Consulting -. You might also enjoy this interview series of social media experts: [link] [link] benedetta Hi Jay great post. I agree, helping works, selling doesn't. Im Jay Baer.

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Convince & Convert

SEPTEMBER 21, 2010

[link] Neil Tortorella Social Media Monitoring Tools – How to Pick The Right One [link] [link] Carrie Morgan I came across another tool recently that looks like a fantastic resource to monitor social media conversations for your brand – Viral Heat. It is very economical for a smaller PR agency or large (from $9.99

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Hubspot

MAY 23, 2014

Emotional stories are shareable, and they tend to garner participation from news outlets and celebrities with sizeable social media followings – which adds fuel to the hashtag’s viral fire. It was meticulously planned. You can’t force virality – you have to plan it, carefully.

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Twitter Rules Brand Identity Branding 28

Convince & Convert

SEPTEMBER 21, 2010

Virality & Search Topsy One part virality tool, one part tracking mechanism, one part social listening post, Topsy is becoming one of new favorites. link] #socialmedia [link] Disaster Updates RT @socialmedia247: The 39 Social Media Tools I’ll Use Today: [link]. link] Must-read for PR/marketing pros.

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Social Media Media Paid Content Webinar Metrics 167

Webbiquity

AUGUST 28, 2012

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. Social Media Marketing Tips, Tactics & Techniques. Dr. Seuss’ 7 social media lessons by Ragan’s PR Daily. There is no one alive who is youer than you.’

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Social Media CMS Development Tips Wikipedia 100

Brandpoint

SEPTEMBER 18, 2020

In this case, it’s when an external website or media publisher advocates for your brand on their page, with the intent of driving awareness and promoting engagement. Everyone’s dream is for a post on social to go viral, but instead, your goal should be for the maximum percentage of your target audience to see your post and interact with it.

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Advertising Agencies Paid Search Agency Ad Agencies Advertisements 156

Convince & Convert

APRIL 22, 2010

We’d all be much better off if we stopped lumping everything under the social media, and instead focused more on the SPECIFIC outcomes that socialization of business can produce. 5 Primary Ways to Use Social Media If you’re focused primarily on prospective customers and building awareness there are two options: 1.

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Social Media Paid Content Media Advertising Agencies 129

Online Marketing Institute

OCTOBER 31, 2010

Virality & Search Topsy One part virality tool, one part tracking mechanism, one part social listening post, Topsy is becoming one of new favorites. link] #socialmedia [link] Disaster Updates RT @socialmedia247: The 39 Social Media Tools I’ll Use Today: [link]. link] Must-read for PR/marketing pros.

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Social Media Paid Content Tools Media 40

Convince & Convert

SEPTEMBER 23, 2010

link] ASDA’A B-M PR RT @jaybaer: Kurrently Revolutionizes Real-Time Search With Twitter + Facebook Results [link] [link] @pbarbanes I think it's true as one commenter pointed out below that many (most?) Take a second to check it out and then leave a comment, okay? thanks [link] 3D Photos It's very interesting and works great.

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Social Media Media Webinar Metrics Marketing & Strategy 165

Convince & Convert

APRIL 7, 2010

There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host.

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Analysis Social Media Work Management Mobile Marketing 152

Convince & Convert

JULY 9, 2010

While transparency itself gains authenticity, creativity spreads your business viral! Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. It doesn’t get any more authentic of an experience than that.

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Convince & Convert

MARCH 2, 2010

Fundamentally, we’re entering the era of social business, where we have to start treating social media with a level of oversight and accountability. We can’t continue just tweeting randomly and hoping to make “viral videos.&# Im Jay Baer. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

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Business Paid Search Agency Social Media Analysis 117

Convince & Convert

SEPTEMBER 2, 2010

The tracking online (including social media) far outpaces what I had at my disposal when I was doing traditional marketing. The fuzzy numbers of TV, print, radio, outdoor and traditional PR drove me crazy. Transitory There’s literally never a dull moment in social media. I like math and analysis and reality. Im Jay Baer.

Social Media 155

Social Media Media Webinar Metrics Marketing & Strategy 155

Convince & Convert

SEPTEMBER 20, 2010

Twitter also offers a lot to the PR teams within brands who need to seed constant updates and handle crisis management issues. For big brands, the benefits will be in customer service, rentention, support, PR. For example: You connect with a media professional via Twitter who does a story about your business.

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