The Marketing Blender

JULY 13, 2022

Speaking Engagements : Create a speaker bio and media kit for an SME or leader in your organization. 6 Examples of Really Effective B2B Marketing Growth Hacks. Your Simple Guide to B2B Marketing Analytics. 5 B2B Marketing KPIs You Should Be Tracking. 12 B2B Marketing Automation Tools You Should Look Into.

B2B Marketing 52

B2B Marketing Examples Effectiveness Marketing Budget 52

Exo B2B

DECEMBER 12, 2017

It’s certainly exciting to be on the new frontier of marketing … especially when you sell a technological solution that seems to solve so many problems and make so many promises. In B2B SMEs, sales culture still prevails. But reality in the trenches is quite different, however.

Marketing Automation Services 40

Marketing Automation Services SME B2B Work Management 40

Valasys

NOVEMBER 5, 2019

Projective yourself as the Subject Matter Experts (SME) is an effective strategy to establish trust at first contact with a B2B lead over email. Turing your products into stories inspire greater empathy in the prospects, leading to the streamlined sales cycles.

Contacts 51

Contacts Peer-to-peer Lead Scoring Lead Ranking 51

Industrial Marketing Today

JUNE 19, 2010

Creating engaging marketing content is NOT clever wordsmithing B2B marketing content that will truly engage you audience and nurture them until they are ready to make the purchase decision, requires more than just copywriting and/or hiring someone who can put a clever spin on words.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

SendX

OCTOBER 8, 2020

Mailchimp Alternatives - Campaign Monitor With a focus on design, Campaign Monitor is an email marketing tool which has two good things - professional looking, responsive emails & a set of marketing automation tools. But if you're an SME looking for a plain email marketing software, then HubSpot may not be for you.

Analysis 195

Analysis Marketing Automation Services Enterprise Management Work Management 195

Martech Advisor

DECEMBER 13, 2019

It isn’t enough to handover customers from marketing to sales – you need cutting-edge sales tech that will assist your team all the way. Learn More: Top 10 Sales Force Automation Tools for 2020. A rep may not have ready access to an SME, and there might be ambiguity about the small details that convert a customer.

Marketing Automation Services 61

Marketing Automation Services Enterprise Management Work Management Marketing Management 61

Digital B2B Marketing

JUNE 7, 2012

Some days B2B marketing discussions seem more like a reading of alphabet soup. With lines like “we need SME commitment before developing DDMs for the ABM program”, it is no wonder marketers often struggle to communicate internally. SME : Subject Matter Expert. MAP : Marketing Automation Platform.

Paid Content 100

Paid Content Lead Ranking Cost Per Click Cost per Lead 100

Hinge Marketing

SEPTEMBER 9, 2020

Digital Specialist— With the dramatic growth of the digital space, it is hard to imagine how a firm can succeed without specific digital expertise such as search engine optimization, website skills, marketing automation and analytics. Some firms team a talented closer with an SME to benefit from both talent sets.

Business 127

Business Lead Ranking Enterprise Management Work Management 127

Single Grain

JUNE 19, 2019

There are a vast number of technology resources available that can help extend your reach, but knowing which ones are the most suitable for your SME can be challenging. MailChimp: If you want to invest in email marketing but haven’t tried it before, MailChimp is the perfect software. These include: Chatbots : There are an estimated 1.3

SMB 111

SMB Marketing Strategy Marketing & Strategy Enterprise Management 111

Referral Rock

OCTOBER 30, 2019

If you run an SME or startup, then you know scaling a business is all about how many customers you can gain while retaining as many customers as possible. Other popular digital marketing tools in this category: Drip, MailChimp, Constant Contact, Sendinblue. Marketing Automation. Customer Relationship Management (CRM).

Marketing Automation Services 69

Marketing Automation Services Budget Programs Work Management Marketing Management 69