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Top Link Building Techniques for B2B Companies (Infographic)

Webbiquity

Link building has played a crucial role in SEO since the early days of search. But as search ranking algorithms have gotten more sophisticated, both quantity and quality are now essential when building (or earning) links to increase the search competitiveness of a website. Guest post by Harris Myers.

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Social media becoming increasingly important in regards to link building

Biznology

(Photo credit: Wikipedia). Much like the SEO industry which encompasses it, link building is also continuously changing and evolving. One recent development within the SEO industry that could certainly impact link building efficacy is the increasing importance of social media. Increased Reach and Value for Links.

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15 Ways to Get Free Backlinks in 2023

seo.co

Google doesn’t want publishers engaging in link schemes , one of which involves using low quality backlinks to manipulate rankings in search engine results pages (SERPs). Make sure those you partner with understand that you only want them to link to your site in their content when they have genuinely valid reasons for doing so.

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How AI Marketing Effects SEO

Stevens & Tate

Traditionally, search engine optimization (SEO) was based on a handful of factors, from keyword use to link building. When you look at some of the more popular websites that rank high on Google’s SERP, it’s not uncommon to see sites like IMDB or Wikipedia. How AI Has Affected SEO. Deep user intent.

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How Google (Actually) Works

seo.co

SEO is the process of improving your website’s ranking on search engine results pages (SERPs). This is why Wikipedia ranks for searches on historical figures: Wikipedia is an online encyclopedia that’s well-regarded in this space. Some will rank, and some will plummet to the depths of the SERPs. What is SEO?

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SEO Hacking: The Top 31 White Hat SEO Hacks for 2021

seo.co

For example, instead of linking the words, “best marketing strategy,” link the words, “link building gets businesses phenomenal results.” A way to track and analyze 1,000 keyword and track your placement in the SERPs in real time. Instead, try using between 3-7 words that capture some kind of action or emotion.

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The progression of anchor text

Biznology

(Photo credit: Wikipedia). As Google continues to update its search algorithm to create the most accurate SERPs possible, it is equally important that you update your anchor text strategy to ensure your site shows up in those SERPs. As mentioned above, it is important to utilize the correct anchor text strategy for your links.