Let's talk ABM: 6 ways to build buyer experiences with ABM
Strategic-IC
FEBRUARY 6, 2023
Leverage the power of intent With ABM, organizations have the ability to pinpoint exactly who they should be targeting. Fueled by intent data, ABM hones in on accounts that are currently active in-market, and helps marketers to understand the pain points and challenges of those that fit their Ideal Customer Profile.
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