Valasys

DECEMBER 16, 2019

Targeting the audiences based on their first & third-party intent data as well as at times targeting only the key-decision makers pertaining to specific accounts sets the pace to scale up Facebook ad ideas for B2B SaaS businesses. B2B SaaS companies often have multi-channel. attribution philosophy.

B2B 59

B2B Facebook Ads B2B Marketing 59

Valasys

JULY 12, 2019

The campaigns can be designed based on the first & the third party intent-data of the prospects encompassing their demographic, firmographic, technographic, psychographic, “fit-data” as well as the data obtained from their researching habits, past buying preferences & the types of products opted-for. .

B2B Marketing 40

B2B Marketing B2B Optimization Cost 40

Valasys

JANUARY 17, 2020

The realm of personalization extends to delivering the prospects with highly-tailored pieces of content based on their demographic, firmographic, psychographic, techno-graphic and ‘fit-data’ as well as based on their intent-data obtained from the website analytics as well as from the third-party sources.

B2B Marketing 64

B2B Marketing B2B B2B Sales Marketing 64

Valasys

AUGUST 6, 2019

KickFire recently incorporated all-new IP for the segment-specific firmographic & intent data targeting of the key accounts. Several academic pieces of research advocate the proven effectiveness of WOMM in driving sales conversions & in managing brands’ reputations through omnichannel marketing endeavors.

B2B Marketing 45

B2B Marketing B2B Sales Marketing Strategy B2B 45

Valasys

JULY 16, 2019

Besides, Word of Mouth Marketing (WOMM) i.e. reviews about a particular company on several review websites such as yelp.com, as well on the primary domain of a business & reviews about the buying experiences of the customers, also have decisive impacts on the buying decisions of the prospects. .”

B2B 40

B2B Optimization Content B2B Sales 40

Valasys

SEPTEMBER 25, 2019

7) Creates a Network for Marketers to Benefit from online Positive Word-of-Mouth-Marketing (WOMM) : Having an efficient content syndication strategy allows publishers as well as brands to benefit from the positive Word-of-Mouth Marketing (WOMM).

Content 55

Content WOMM ROMI B2B Marketing 55

Valasys

DECEMBER 20, 2019

Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.

B2B Marketing 59

B2B Marketing B2B Advertisements Advertising 59

Valasys

APRIL 17, 2020

Creating valuable and contextual pieces of content that the customers can rely on helps the brands in innumerable ways, be it driving optimized sales revenue, attracting positive word-of-mouth marketing (WOMM) or building a strong reputation across omnichannel. Read more on How Intent Data Analysis Helps B2B Companies Boost ROI.

Content Marketing 59

Content Marketing Content Marketing Business 59

Valasys

FEBRUARY 17, 2020

The ‘fit’ & intent-data. It can boost your brand awareness; help you collect loyal followers as well as can entice your readers to become customers. Content can be created in several forms such as E-books, Podcasts & Interviews, Videos, Infographics, case studies & success stories, webinars & blogs.

Marketing Strategy 52

Marketing Strategy Distribution Content Marketing 52

Valasys

AUGUST 26, 2019

Prospects can be segmented based on their demography, technography, psychographic behavior, firmographic, fit-data, as well as according to their first & third party intent data & based on their research methodologies & past purchase histories. .

B2B Marketing 40

B2B Marketing Content Marketing B2B Content 40

Valasys

SEPTEMBER 20, 2019

Influencer marketing is a strong source for driving positive word of mouth referrals (word of Mouth Marketing, WOMM) which can be the ultimate answer to “how to go viral”. Besides, while architecting a viral content marketing roadmap the marketers should consider the intent-data from the omnichannel digital footprints of prospects.

Viral Marketing 40

Viral Marketing B2B Marketing Marketing Strategy B2B 40