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How to Implement an Effective Employee Advocacy Program

Marketing Insider Group

Businesses invest in employee advocacy to expand the reach of their brands on social media, increase employee engagement, and generate new leads. An employee advocacy program can be a fantastic way to build brand awareness, reach a wider audience, and attract new talent. Start with Your Employee Activation Goals.

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Unlocking Trust and Authority: A Blueprint for Successful Employee Advocacy in Financial Services

Oktopost

Unlike other industries, the financial sector operates under the watchful eye of regulatory bodies such as FINRA, SEC, IIROC, FCA, and PRA, imposing strict guidelines on communication and transparency. In fact, 81% of socially engaged sellers in the financial services industry report increased business prospects.

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How to Convert Employees into Brand Ambassadors on LinkedIn

Webbiquity

However, unless they’re already actively reading and sharing industry insights through their social media presence, that may not be the case. Choose leadership that is already engaged on social media and ask them to start sharing the company’s content on LinkedIn. After all, it is a platform that connects talent with recruiters.

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Employee advocacy: The untapped goldmine in your content marketing strategy

Martech

Maybe you’re wondering, “Should I be mixing professional content into my colleagues’ personal social media worlds? In the crowded social media landscape, where everyone is vying for attention, your employees’ voices have the power to cut through the noise. People trust their peers and their friends.

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Why B2B Companies Should Invest in Employee Advocacy for Career Development

EveryoneSocial

Employee advocacy is the practice of empowering employees to represent and promote their company’s values, mission, and brand on social media and other digital channels. Essentially, it is a type of marketing that leverages the power of employee networks to increase brand awareness, trust, and, ultimately, revenue.

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The Essential DNA of Your Organization’s Best Brand Advocates

EveryoneSocial

You and your organization already know social media has taken the world by storm and hasn’t shown many signs of stopping. These social networks (Facebook, LinkedIn, Twitter) have shaped the way the world communicates and offers a way to connect with others that haven’t been seen before. An Intro to Brand Advocates.

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Why Manufacturers Need Employee Influencers

EveryoneSocial

If your company hasn’t adopted one yet, now’s the time to activate your employees’ social networks and reap the countless benefits of employee advocacy for manufacturing. What is it about an employee social-sharing solution that’s so valuable for the manufacturing industry in particular? It aids in recruitment.