Webbiquity

SEPTEMBER 26, 2023

Sadly, Get Social Events, organizer of the now-defunct Minnesota Blogger Conference , was a casualty of COVID. The company formerly helped clients produce conferences, corporate events, training workshops, and webinars.

Enterprise Management 62

Enterprise Management Marketing Management Advertising Agencies Paid Search Agency 62

Adobe Experience Cloud Blog

FEBRUARY 25, 2019

Here’s a simple content marketing process for you to follow when you’re just getting started: Uncover customer challenges: Send out email surveys asking your customers about why they buy from you and what their pet-related challenges and needs are. You can do this with discounts, prize draws, ebooks, and webinars.

Small Business Marketing 134

Small Business Marketing Paid Content Lead Generation Lead Scoring 134

SnapApp

JANUARY 12, 2017

All too often, marketers under-plan their marketing content for events. They promote what’s coming beforehand, but then they forget to continue the process during, and after the event. Pre-event Marketing Content. Examples of Pre-event Marketing Content. Mid-event Marketing Content.

Planning 48

Planning Top of Funnel Promotion Content 48

SnapApp

JANUARY 12, 2017

All too often, marketers under-plan their marketing content for events. They promote what’s coming beforehand, but then they forget to continue the process during, and after the event. Pre-event Marketing Content. Examples of Pre-event Marketing Content. Mid-event Marketing Content.

Planning 48

Planning Top of Funnel Promotion Content 48

markempa

MAY 23, 2005

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. « Tips for better webinars, webcasts and improved ROI | Main | Creative lead generation blunder?

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

Marketing Insider Group

NOVEMBER 15, 2022

Like everything else in our world, the global pandemic threw a monkey wrench at in-person events. Marketing Vision was no different and two years of virtual events showcased how to bring a community together on-line and deliver significant value and interaction virtually. Marketing Vision 2022 Thought Leadership Workshop.

B2B Thought Leadership 240

B2B Thought Leadership B2B Marketing Planning Top of Funnel 240

LeanData

FEBRUARY 21, 2017

The importance of seamless tool integration was one of the topics explored in the virtual workshop “Building a Winning Account-Based Stack Formula” that featured Zinsmeister and Christine Maxey , the director of enterprise solutions at LeanData. Watch the webinar here. Sean Zinsmeister. Data can flow easily from one to another.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Ad Building 40

LeanData

FEBRUARY 21, 2017

The importance of seamless tool integration was one of the topics explored in the virtual workshop “Building a Winning Account-Based Stack Formula” that featured Zinsmeister and Christine Maxey , the director of enterprise solutions at LeanData. Watch the webinar here. Sean Zinsmeister. Data can flow easily from one to another.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Ad Building 40

LeanData

FEBRUARY 21, 2017

The importance of seamless tool integration will be one of the topics explored in the upcoming virtual workshop “Building a Winning Account-Based Stack Formula” that features Zinsmeister and Christine Maxey , the director of enterprise solutions at LeanData. Register for the webinar here. Sean Zinsmeister. Pass it on.

Enterprise Management 51

Enterprise Management Work Management Marketing Management Ad Building 51

markempa

AUGUST 17, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Unfortunately, if you have a lot of content this can be tedious process. How can you leverage events? But trust me its worth it.

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

markempa

JUNE 13, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. One of my clients found companies with their key trigger events was 400% more likely to buy than companies without those trigger events.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

SmartBug Media

OCTOBER 6, 2020

According to ZoomInfo , “73 percent of B2B marketers and sales leaders say webinars are the best way to generate high-quality leads.” When done the right way, webinars are a tremendous opportunity to supplement that face-to-face experience and fill your pipeline with qualified leads. Considerations When Hosting a Webinar.

Webinar Metrics 76

Webinar Metrics Top of Funnel Marketing & Strategy High Quality Lead 76

markempa

MAY 9, 2006

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Then commit to closing-the-loop on each marketing investment which includes all sales leads.

Lead Generation 120

Lead Generation Ideal Customer Profiles Activities Marketing Qualified Leads 120

SpotMe Blog

JULY 1, 2021

While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives. First Things First: Set Objectives as Part of Your B2B Event Marketing Strategy.

Lead Generation 59

Lead Generation Event Marketing Webinar Metrics CMS Development 59

SpotMe Blog

SEPTEMBER 1, 2022

This is the most comprehensive event glossary online that’ll give you 150+ event planner words you need to know to stay ahead of the game. Event planning terms: A. Accessibility is the process of ensuring your event is available to as many people as possible. Event planning terms: D. Accessibility.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

ClearVoice

JULY 20, 2020

Do discuss the importance of a teamlancing approach, unifying freelancers and seeing greater success from simplifying processes and working more collaboratively. When pitching to a highly sophisticated marketing group you’ll want to lean on deep expertise in a small area, being a master of one and not a jack of all trades.

CMS Development 94

CMS Development Enterprise Management Marketing Automation Services Work Management 94

Valasys

NOVEMBER 5, 2018

Haven’t set a process for qualifying leads. Finding the right target to sell to is as important as actually selling to them and due to this it is important that lead generation becomes a vital part of your digital marketing strategy. In B2B marketing, the fastest growing marketing technique is the webinar.

Lead Generation 53

Lead Generation Paid Content Lead Scoring Lead Ranking 53

Content4Demand

JANUARY 7, 2020

To make matters even more complicated for B2B marketers, business buying groups are made up of irrational humans who bring their own biases, ambitions, insecurities and more to the decision-making process. Packages require less decision-making. Principle #3: Provide a baseline for comparison with anchoring.

Webinar Metrics 54

Webinar Metrics Peer-to-peer B2B Marketing & Strategy 54

Marketing Insider Group

MARCH 23, 2020

Since I launched Marketing Insider Group in June of 2015, we have been publishing articles, creating deep thought leadership in the form of e-books, webinars and in-person keynotes, and using this approach as our only source of leads, revenue, and new clients. For me that includes: Content Marketing articles 1x per week.

Lead Scoring 351

Lead Scoring Lead Ranking Paid Search Agency Thought Leadership 351

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. The Webexpeneses software suite provides additional solutions for automated invoice processing, corporate travel management, payments + reimbursements and, audit. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. The Webexpeneses software suite provides additional solutions for automated invoice processing, corporate travel management, payments + reimbursements and, audit. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. The Webexpeneses software suite provides additional solutions for automated invoice processing, corporate travel management, payments + reimbursements and, audit. LEARN MORE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. The Webexpeneses software suite provides additional solutions for automated invoice processing, corporate travel management, payments + reimbursements and, audit. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52