Sun.Jul 14, 2019

Content Promotion Strategies: How to Supercharge Your Content

B2B PR Sense

There's no doubt that content marketing is a powerful strategy. But what happens when the content you create doesn't get the attention you want? That's where content promotion strategies can help.

10 Most Frequently Asked Questions About Marketo Forms (FAQ)

Oktopost

Marketo has been huge for marketing automation. We can hardly imagine what it would be like to go back to doing automated marketing without it. One of Marketo’s greatest strengths is its web forms. Marketo’s Form Editor and Forms APIs have tremendous flexibility and potential.

FAQ 89

Build A Strong ICP In 3 Simple Steps

HG Data

In order to have a successful ABM strategy, it’s imperative to define your Ideal Customer Profile. A well-rounded ICP will allow you to efficiently narrow down your prospects so you can target leads that make the most sense for your business.

Build 72

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How B2B Marketing is Changing in 2018

Gain exclusive insights on priorities, tactics, and challenges from SMB Marketing Leaders.

How Not Picking an Experiment Winner Led to a 227% Increase in Revenue

FunnelEnvy

By now most marketers are familiar with the process of experimentation, identify a hypothesis, design a test that splits the population across one or more variants and select a winning variation based on a success metric.

More Trending

Top Lead Generation Statistics Shaping Your Strategies in 2019

Spiralytics

With the marketing industry’s ever-evolving nature, it is no wonder that successfully building brand awareness and achieving high rates of customer retention in B2B has reached a high level of sophistication.

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

Three Best Practices for Website Design

KEO Marketing

Great websites do not happen by accident. A site is successful if it is useful, relevant and converts visitors into customers. As a leading digital marketing agency, we have created many successful websites and have used that experience to create a list of website design best practices.

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

The Account-Based Marketing Playbook

Account-Based Marketing is a strategy, not a solution.

Appointment Setting Companies

OutboundView

Appointment Setting Companies. When you search appointment setting companies you get over 63 million results! That number stops many companies right in their tracks. Good thing for you we have 10+ yrs of experience in the space and narrowed down the top options for you.

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

Appointment Setting Services

OutboundView

Appointment Setting Services. Tired of your team missing sales quotas? Retention and training new sales hires costs only increasing? You are not alone. According to Forbes, 57% of Sales Reps (1) missed their quotas last year. And the cost to replace a sales rep is $90,000+, yikes! (2).

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

7 Marketing and Sales Strategies to Grow Your Revenue Fast

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Many companies have the core marketing and sales elements to take their revenue to the next level, but are still missing out on some key opportunities. Join Christopher Ryan, CEO of Fusion Marketing Partners and writer of the recent book "The Expert’s B2B Revenue Growth Playbook," to discover seven steps that you can immediately take to grow your company’s revenue quickly and consistently!

New Research on the Attributes of Complex Buying Decisions

B2B Marketing Directions

Demand Gen Report recently published the findings of its eighth annual B2B Buyers Survey. The 2019 survey received responses from more than 250 B2B executives representing a variety of industry verticals. Fifty-four percent of the respondents said they predominantly made software/technology purchases. Another 19% said they primarily purchase IT hardware. So about three-fourths (73%) of the respondents were involved in purchasing some type of technology.

Buy 46

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

A Crash Course in B2B Email Creative

Speaker: Howard Sewell, President, Spear Marketing Group

Too often, email campaigns are seen as something that "just anyone" on your team can put together. But in today's attention economy, strong creative can be the defining factor that gets your email to stand out in the inbox. Join Howard Sewell of Spear Marketing Group, a leading B2B agency, as he uses real-world examples to highlight tips, techniques and key principles that can make or break your campaigns.

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

5 Imperatives of a Rockstar ABM Program

Speaker: Danny Nail, Sr. Director, Head of Global Account Based Marketing, SAP

Want to get started with ABM, but not sure where to begin? It's all about understanding: understanding your customers, understanding on an organizational level what your definitions, approaches, and ideal outcomes are, and having the understanding - and support - of your stakeholders. Join Danny Nail, Head of Global Account Based Marketing at SAP and SAP Marketer of the Year, as he explains five concrete steps your organization can take to achieve ABM excellence.

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

How to Integrate Influencers Into Email Marketing

GreenRope

Written by Influencer & Digital Marketing Expert, Shane Barker. How to Integrate Influencers Into Email Marketing. Influencer marketing is changing the way brands are promoting themselves. Today, they leverage social proof to influence the decisions of their target audiences.

Email 52

Customer-Centric Websites: Successful Strategies to Engage B2B Buyers

Speaker: Kellie de Leon, Vice President of Marketing & Strategy, The Mx Group

Chances are, you’re under the gun to convert more leads from your website. To increase conversion, your site needs high-quality content, user-friendly navigation paths, and calls to action that appeal to your target customers. But how do you go about this? And wouldn’t it be great to see some real-world examples from B2B companies that are doing it successfully? Kellie de Leon, VP of marketing and strategy at B2B agency The Mx Group, works with marketers every day to help them create and execute customer-centric strategies and content that increase web engagement and conversion. In this webinar, she'll discuss how to make your website more customer-centric.