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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans. You can learn a lot about how your target customers are using competing products by monitoring their names. You can also regenerate its responses until you find copy ideas you are better satisfied with.

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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

When you read through articles and editorial posts about your industry that feature competing businesses, the first thought is almost always, “Why didn’t they include my company?” Just pull the quote (s) from the article that supports or proves a point about what your business is doing.

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Engagement is Everything: Our Takeaways from Marketing Nation 2015

Vidyard

Here’s what we learned at Marketing Nation 2015: Nothing Kills Creativity Like Stress Arianna Huffington opened Marketing Nation 2015 with a sobering observation: more people, especially the connected, high-energy marketers in the room, cared about keeping their phone batteries above 10% than about recharging their own bodies.

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

Writing emo poetry on MySpace notes revealed a passion for creative writing. His creative priorities shifted from managing The Traveling Unicorn account to his career when he joined MeUndies. I spoke with Wolfley to learn more about his career and the importance of disrupting industries to uncover innovative opportunities.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. Short Form Video with Zach King. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. Short Form Video with Zach King. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. Short Form Video with Zach King. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing. By Tatiana Ceresa.