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Using Technographics, Firmographics, and Buyer Intent as Sales Triggers for Higher Conversions

SalesIntel

Understanding your customers has never been more critical. Harnessing these data sets as sales triggers holds the promise to unlock higher conversion rates by delivering precisely targeted solutions to the right audience at the right time.

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Guide to Sales Automation: How to Streamline Prospecting

Zoominfo

Explore popular solutions and how they can integrate with your CRM in this complete guide. The rise of B2B sales automation is directly correlated with the operationalization of data. Sales Automation + Your CRM. Sales automation tools streamline repetitive tasks so you can focus on selling. What is Sales Automation?

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Elevate Your Marketing Game: Advanced Strategies for Personalized Campaigns

ClearVoice

No one likes getting abysmal results out of their personalized marketing campaigns. Let’s take a deep dive into what advanced segmentation is all about, its types, how to implement them effectively, and best practices. This approach fine-tunes your marketing, offering more tailored and impactful experiences to specific groups.

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How to Setup Google Ads Enhanced Conversions

Directive Agency

The importance of Accurate Tracking in Digital Advertising AKA Good-Bye Cookies Privacy changes from more and more restrictions on user data collection and the use of personal data means the quality of your first-party customer data is going to be key to your tech company’s future marketing success. Doesn’t require any upload of data.

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12 Key Questions and the Answers You Should Expect When Choosing the Right B2B Sales Data Partner in 2024

SalesIntel

But mediocre data can deplete your marketing budget – or, worse, your client relationship. Can you define the size of your ideal customer profile? You might call it your relevant market or your sales addressable market.) What data do you need to go to market effectively, and does the provider have it? Free Trial 2.

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How To Build An Affiliate Website With WordPress

Anyword

Affiliate marketing is often promoted as one of the best ways to make passive income online. This is true – there are many people out there making excellent money promoting e-commerce products to niche markets online. However, there are also many people struggling to get their affiliate marketing operation off the ground.

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Takeaways from the Sales Enablement Society Boston Spring Event

Seismic

Panelists included leaders from organizations with different perspectives of how to successfully implement sales enablement within an organization. Chris explained that companies have turned to Seismic after realizing sales teams are not taking advantage of, or able to locate, great content that marketing and other departments are creating.