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Unbounce Conversion Intelligence™? Platform: Meet Your New (AI-Powered) Marketing Team

Unbounce

The Unbounce Conversion Intelligence Platform expands the company’s offerings beyond landing pages to meet the needs of SMBs aiming to level up their growth. The platform pairs a marketer’s intelligence with machine learning to increase the conversion rates of marketing campaigns at every touchpoint.

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How SMB eCommerce retailers can turn everyday challenges into sales

Biznology

For many SMBs with limited budgets, this can be difficult to sustain — especially if ground is gained slowly and ROI is nonexistent. Businesses struggling to establish their brands and those that aren’t strong in any one particular sales channel tend to feel this challenge even more. Don’t worry about every channel.

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The Ultimate B2B Marketing Glossary

Envy

It's when sales and marketing teams work together to define the specific companies and personas in your ICP (more on that one later) with the most potential to become your client. For email, it's the number of emails returned unopened; for websites, it's how many people view just one page before leaving/bouncing off. Churn rate.

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The Next Generation Platform for Account-Based Everything is Here!

Lattice

They’ve seen up to 3x higher conversion rates and 15% higher sales quota attainment on average. They’ve seen about 20% higher conversion rates on outbound. While there are over a 100 new features in this release, there are two big themes we touch on: THEME ONE: Enterprise-grade Predictive Analytics.

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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

The research and observations presented here may not answer all of those questions, but provide a good start and a solid foundation. Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. Forty-one% expect it to increase significantly.

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SEO Best Practices for Landing Page Optimization

KoMarketing Associates

There’s been a competition going on between PPC and SEO for quite some time. And while there are pros and cons to both traffic-generation strategies , one of the best pro-PPC arguments has always been that PPC drives more targeted traffic. For starters, let’s benchmark what a “good” or “normal” conversion rate is.

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What is Marketing Automation in 2023?

ClickDimensions

Marketing Automation gives marketers the power to produce and distribute targeted strategies across the globe, all at the click of a button. increase in sales productivity and 77% of businesses who use automation saw the number of conversions increase. Data also shows automation drives a 14.5%