Optinmonster

JUNE 7, 2024

Here are 3 statistics about why and how customers use their phones to connect with businesses: Phone calls have 30-50% conversion rates , compared to only 1-2% for clicks. Click-to-call rates are 400% better than online conversion rates. For inspiration, check out our exit-intent popup gallery.

Marketing Websites 87

Marketing Websites Paid Search Agency Click Rate Copywriting 87

Martech

FEBRUARY 8, 2024

Higher conversion rates The bottom-of-the-funnel (BOFU) content is all about conversions. And yes, while niche content traffic may be low, conversions can be high. Displaying in-depth coverage of a topic from various angles is crucial to show Google that we are an authoritative source.

Top of Funnel 110

Top of Funnel SEO B2B Paid Search Agency 110

Inbox Insight

MARCH 13, 2024

With limited resources and increasing competition, it’s crucial companies focus their efforts on quality leads that are most likely to convert into high value customers. When done effectively, it can deliver more personalized experiences, improve conversion rates, and enable accurate sales forecasts.

Lead Ranking 52

Lead Ranking Lead Scoring Ideal Customer Profiles Demand Generation 52

SalesIntel

AUGUST 14, 2023

SalesIntel provides access to a wealth of data such as technographic, firmographic, and intent data. Nurturing leads and building relationships can increase customer loyalty and word-of-mouth referrals, which are invaluable in the B2B world. However, measuring the direct ROI of scaled display advertising can be challenging.

Paid Content 40

Paid Content Ideal Customer Profiles Paid Search Agency Tactics 40

Schubert B2B

SEPTEMBER 29, 2023

The methodology aligns with buyer behavior, focusing on acquiring high-intent leads and revenue by ensuring buyer preferences are always at the forefront. A few such tactics are: cold calls cold emails direct mail intent data, and purchasing data. In other words, it pushes your message on to them without explicit consent.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Demand Generation 62

SalesIntel

JANUARY 8, 2024

Harnessing Accurate B2B Data: Targeting Ready-to-Buy Prospects with Intent Data The focus isn’t just on reaching potential clients but connecting with those who are actively seeking solutions—a concept tied closely to intent data. Therefore, combining accurate B2B data and intent data is a potent formula for success.

Rules 40

Rules Phishing CAN-SPAM Intent Data 40

Valasys

MAY 1, 2024

Things to Consider with Facebook Ads: Facebook ads are accurate on bringing the audience, but conversion rate is sometimes difficult to be targeted. Google Ads: Targeting Search Intent Forget scattershot marketing. Strengths of Google Ads: Laser focus on high-intent leads. Campaign flexibility at your fingertips.

Facebook 40

Facebook Adwords Google Ads 40