The Marketing Blender

SEPTEMBER 12, 2019

Our Services. Contact Us. The B2B buyer’s journey is the process of how prospects become aware of, consider, and decide to purchase a product or service. The Blender Messaging Choreography. It’s how we help our clients align their sales and marketing efforts to drive growth. Join Blender’s Blog today!

Marketing Budget 72

Marketing Budget Urgency Marketing Marketing Automation Services Ideal Customer Profiles 72

The Marketing Blender

JULY 11, 2022

Our Services. . Contact Us. . Your Simple Guide to B2B Marketing Analytics. Paying attention to marketing analytics is crucial for B2B companies. B2B marketing analytics can provide immense data; however, making sense of it all can be a complex process. What is B2B marketing analytics? See Our Work. .

Analytics 52

Analytics B2B Marketing Paid Search Agency Work Management 52

The Marketing Blender

SEPTEMBER 27, 2019

Our Services. Contact Us. What many marketers don’t realize is that this proven tactic is even more powerful when it is an integrated part of a complete B2B digital marketing strategy that aligns with their real-world sales cycle. See Our Work. Who We Are. The Challenge. The Solution. The unique advantages of PPC ads.

PPC 49

PPC Marketing Budget Cost Per Click Campaigns 49

The Marketing Blender

NOVEMBER 5, 2019

Our Services. Contact Us. The Marketing Blender is proud to be a certified Women’s Business Enterprise. The Marketing Blender is proud to be a NWBOC-certified Women’s Business Enterprise (WBE). Opens opportunities to serve broader markets. Join Blender’s Blog today!

Work Management 40

Work Management Enterprise Management Marketing Budget Budget Programs 40

The Marketing Blender

OCTOBER 17, 2019

Our Services. Contact Us. Of course, having a superior product or service still matters. There should be no mention of the name of your product or service—or even your brand or company. This step is when you show how your product or service is the optimal solution. See Our Work. Who We Are. Loop back to the pain.

Marketing Budget 106

Marketing Budget Ad Building Marketing Automation Services Ideal Customer Profiles 106

The Marketing Blender

OCTOBER 7, 2019

Our Services. Contact Us. 5 email triggers to make automation work harder for B2B marketing. Ways to use email automation to turbocharge your buyer’s journey. Email is an extremely effective B2B marketing tool—if you use it to deliver helpful content. Join Blender’s Blog today!

Trigger Marketing 65

Trigger Marketing Marketing Budget Email Marketing Automation 65

The Marketing Blender

JULY 19, 2022

Our Services. . Contact Us. . How To Build A B2B Marketing Funnel. When you’re in the business of marketing B2B products or services, it’s crucial to create a B2B marketing funnel that will guide potential customers through the buying process. What Is a B2B Marketing Funnel? See Our Work. .

Top of Funnel 98

Top of Funnel Marketing Funnels B2B Marketing Ad Building 98

The Marketing Blender

DECEMBER 28, 2020

Our Services. Contact Us. 5 Marketing Trends to Dominate Your Competition in 2021. Video Marketing. Video Marketing: Have you recently ever spent a weekend or even a day without watching any video content at all? To maximize your results, post it straight to whichever platform you’re targeting! Who We Are.

Trends 130

Trends Marketing Automation Services Paid Search Agency Budget Programs 130

The Marketing Blender

NOVEMBER 25, 2019

Our Services. Contact Us. It’s a useful tool for positioning yourself as an expert in your industry. And when searching for information on potential partners, vendors, and a product or service they might purchase for their business, very often they wind up on LinkedIn. Customize your contact information.

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling Linkedin Optimization 52

The Marketing Blender

APRIL 16, 2020

Our Services. Contact Us. How to make smart cuts to your Marketing Budget…. This especially applies to marketing, seen by many CXOs as a “cost center.” They’re great at closing deals, but if your pipeline just dried up like a Texas creek bed in the August sun, you need marketing to refill that pipeline. Who We Are.

Marketing Budget 76

Marketing Budget Marketing Budget Creation Allocation Advertising Agencies 76

The Marketing Blender

SEPTEMBER 23, 2019

Our Services. Contact Us. How to calculate and allocate your marketing budget for the next fiscal year in 2020. Tips for planning next year’s marketing budget before the end of this quarter. In Q4, two different phenomena hit marketing departments—either belts get tightened or a “use it or lose it” mentality takes hold.

Allocation 40

Allocation Marketing Budget Cost per Lead Marketing Budget Creation 40

The Marketing Blender

JUNE 23, 2022

Our Services. . Contact Us. . 12 B2B Marketing Automation Tools You Should Look Into. Marketing automation is essential for any business to successfully compete in today’s market. For business-to-business companies, implementing a marketing automation strategy can be a game-changer.

Marketing Automation Services 52

Marketing Automation Services Marketing Automation Work Management Automation 52

The Marketing Blender

JULY 13, 2022

Our Services. . Contact Us. . 6 Examples of Really Effective B2B Marketing Growth Hacks. B2B marketing can be a challenge, which is why there is such a high demand for B2B marketing growth hacks. You’re often competing against well-funded rivals with large marketing budgets and large internal teams.

B2B Marketing 52

B2B Marketing Examples Effectiveness Marketing Budget 52

The Marketing Blender

JUNE 29, 2022

Our Services. . Contact Us. . 5 B2B Marketing KPIs You Should Be Tracking. B2B marketing KPIs are designed to help business executives make important decisions about the growth and development of their companies. B2B marketing KPIs are best used to inform and guide sales and marketing teams. Who We Are.

B2B Marketing 98

B2B Marketing Planning B2B Marketing Analytics Tools 98

The Marketing Blender

APRIL 14, 2022

Our Services. . Contact Us. . Your Go-To Guide to Creating a B2B Marketing Strategy Framework. Are you looking to create a successful marketing strategy but don’t know where to start? This blog post will outline the steps you need to take to create your own B2B marketing strategy framework. See Our Work.

Top of Funnel 52

Top of Funnel Marketing Budget Allocation B2B Marketing 52