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Lead Forensics
APRIL 30, 2024
Established companies falter when they ignore the changing behavior of customers. What both groups have in common is a lack of understanding about who they are dealing with. Sometimes a target market will be very clearly defined, yet a company still fails to attract the right kind of buyers. It happens.
Convince & Convert
NOVEMBER 30, 2023
I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans. Existing product names: What are well-known product names in your niche?
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Oktopost
APRIL 8, 2021
What I’m about to share may or may not be surprising to you: you don’t have to beat the algorithms, you have to work with them. . P2P over B2B. I’m not claiming you’re a robot, but there’s a lot to be said about empowering your employees to be the voice of your brand. No two networks are the same.
Contify
FEBRUARY 4, 2020
By configuring Contify’s News Feed APIs to deliver targeted and contextual news updates on unique and niche topics such as regulatory technology (RegTech), P2P and co-lending, blockchain, cryptocurrency and more, to each of the app’s thousands of users, the firm saw a dramatic spike in user engagement metrics.
Sprout Social
MAY 24, 2022
Petersburg College says, “The interactions between people and brands are way more informal now. According to Zendesk’s Customer Experience Trends 2022 report , more than 70% of customers expect conversational care experiences when they engage with companies. Or a company recognizing an employee who has been with them for 30 years?
ClearVoice
JANUARY 14, 2020
When you read through articles and editorial posts about your industry that feature competing businesses, the first thought is almost always, “Why didn’t they include my company?” ” The second question should be, “How can I use this information in my own marketing efforts?”
Envy
FEBRUARY 17, 2019
This pioneering company began creating its SaaS platform for smart document management well before the advent of GDPR and ESMA regulations. It then blocks suspicious activity or sends alerts about fraud and suspicious activity. Look at this company’s clever Twitter handle, and you’ll get a glimpse into its mission. ClauseMatch.
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