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7 Key Issues To Avoid When Creating Your Buyer Personas

Lead Forensics

Established companies falter when they ignore the changing behavior of customers. As a B2B , you need to fully understand your target audience , from their likes and dislikes, to what drives their decision making and where they go for information. Startups fail when they neglect to focus on the end user of their product.

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans. You can also follow up with more prompts to get more ideas and better targeting.

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Go Beyond Data - Consumer Insights are Key to Understanding Your Customers

GreenRope

To find out this valuable information, marketers need to start exploring the motivation behind customer behavior instead of strictly reading metrics that only tell part of the story. These are hard to quantify, yet both are critical in understanding the human connection between a brand and the buyer. What are you looking for?

P2P 40
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Go Beyond Data - Consumer Insights are Key to Understanding Your Customers

GreenRope

To find out this valuable information, marketers need to start exploring the motivation behind customer behavior instead of strictly reading metrics that only tell part of the story. These are hard to quantify, yet both are critical in understanding the human connection between a brand and the buyer. What are you looking for?

P2P 40
article thumbnail

Go Beyond Data - Consumer Insights are Key to Understanding Your Customers

GreenRope

To find out this valuable information, marketers need to start exploring the motivation behind customer behavior instead of strictly reading metrics that only tell part of the story. These are hard to quantify, yet both are critical in understanding the human connection between a brand and the buyer. What are you looking for?

P2P 40
article thumbnail

Go Beyond Data - Consumer Insights are Key to Understanding Your Customers

GreenRope

To find out this valuable information, marketers need to start exploring the motivation behind customer behavior instead of strictly reading metrics that only tell part of the story. These are hard to quantify, yet both are critical in understanding the human connection between a brand and the buyer. What are you looking for?

P2P 40
article thumbnail

Go Beyond Data - Consumer Insights are Key to Understanding Your Customers

GreenRope

To find out this valuable information, marketers need to start exploring the motivation behind customer behavior instead of strictly reading metrics that only tell part of the story. These are hard to quantify, yet both are critical in understanding the human connection between a brand and the buyer. What are you looking for?

P2P 40